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How to Create the Perfect Contracting Company (1/3): Laying the Foundation

How to Create the Perfect Contracting Company (1/3): Laying the Foundation

Released Monday, 15th April 2024
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How to Create the Perfect Contracting Company (1/3): Laying the Foundation

How to Create the Perfect Contracting Company (1/3): Laying the Foundation

How to Create the Perfect Contracting Company (1/3): Laying the Foundation

How to Create the Perfect Contracting Company (1/3): Laying the Foundation

Monday, 15th April 2024
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Episode Transcript

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0:01

Welcome to Contractor Cuts , where we cover

0:03

the good , the bad and the ugly of

0:06

growing a successful contracting company

0:08

.

0:13

Welcome back to Contractor Cuts . My name is Clark

0:15

Turner , I'm Jared Flo . Thank you for joining us again

0:17

this week . So today we are starting

0:19

a three-part series . We're

0:22

diving into how we get started

0:24

with our coaching clients . This

0:27

week we're going to cover the base foundation

0:30

of your company getting it set

0:32

up . Now , if you're set up already

0:34

for 10 years , 15 years you've been doing

0:37

this we still start with the base

0:39

foundation of setting up a company , because we

0:41

always talk about our 280-point

0:43

checklist and that's what we're going over these next three weeks

0:45

. But in that there's so many

0:47

things that guys just don't think about that they

0:49

haven't set up that day one

0:51

. We want you to set it up , but if you've been doing this for 10 years

0:54

, still go back and get this paperwork

0:56

in place .

0:57

Right , and this this is the kind

0:59

of the it goes along with the title of like

1:02

are the . These are the fundamentals

1:04

that we believe are necessary

1:06

to be able to build a great company

1:08

. Yep , right , that's the , the overarching

1:11

kind of theme of like . Here's the

1:13

fundamentals that you need to have in place if

1:15

you're trying to create a great company

1:18

. Yeah , you got to have these in place . It doesn't matter what

1:20

your definition of a great company is , if

1:22

it's just me , by myself , or

1:24

it's I'm a multi-state , you know multi-million

1:26

dollar , you know a company , it doesn't

1:28

matter .

1:29

All of these things apply on the

1:31

road to get to that spot , that's right and

1:34

some of the stuff in our checklist

1:36

is basic , like , of course , I

1:38

have a company name . Well , let's dive

1:40

deeper into the company name of why , how

1:42

. Let's make sure it's the right one .

1:44

We've seen some special ones .

1:47

We've seen some run-on-sentence company

1:49

names .

1:50

That's right .

1:51

And so everything that we have on our checklist and what we're going to

1:53

go over today is if you don't

1:55

have this in place , this is how you need to put it in

1:57

place . If you're starting and launching a company

1:59

, this podcast is going to be gold . If

2:01

you've already had a company established and running

2:04

, listen through what we're talking about

2:06

and cherry pick the stuff that , Ooh , I need

2:08

to do that .

2:12

Yeah , and that you know that . That's what's one of the things that I really love about this checklist

2:14

for me , as I'm coaching people um , somebody

2:16

who has an established company , but they just can't

2:18

get over to the next level

2:21

, that next spot , and they're looking for some help

2:23

. We started the base stuff , that next spot , and they're looking for some help . We

2:25

start at the base stuff , right , do you have a company name ? Right

2:27

? Well , let's evaluate what that company name is . Right

2:29

, but

2:36

there may be on the first list I don't know we've got 30 , 40 , 50 , you know line items on the

2:38

first list . You may have the majority of those things done

2:40

, but there's a couple of things on that list that are like like , oh

2:42

dude , I never even thought about that . Yeah , right

2:44

, but they're important for moving

2:46

from stage to stage and stage to create

2:49

that growth . So I get

2:51

to start with this and just run through this list

2:53

with people that are established and

2:55

say , yep , Okay , cool , next week let's

2:57

have that one done .

2:58

Yep , right , so one other thing I

3:00

want to say before we get started this whole base

3:02

list that we're going through today . This

3:04

is where we start , guys , on launching with coaching

3:06

with us . This is kind of the base , what

3:09

we have to have set up , what you need to be working on

3:11

over the first month or two launching

3:13

in the coaching . Next week

3:15

we're going to go into level one

3:17

, contractor , and that's moving through

3:21

level one , which is kind of stabilizing

3:23

your company , to where you're moving from

3:26

I'm

3:31

selling me as the product to . I've got a built process and product in my company that

3:33

we're selling , that I can now eventually , in level two , hire in people to help

3:36

sell my product and run my processes

3:38

the way we've got it set up and then week

3:40

three from here is going to be that

3:42

so I've got it set up Hiring and growth it's stabilized .

3:43

I've kind of got my processes down .

3:44

What should is going to be that ? So I've got it set up in growth . It's stabilized

3:47

, I've kind of got my processes down . What should I do to make that first

3:49

hire ? How do I grow beyond that ? How do I

3:51

? how do I maintain , systematically maintain

3:53

it and grow and so that's kind of the three weeks , and what

3:56

we also wanted to say is base level . What

4:06

we're covering today we are starting to give this out for free for the

4:08

short term to anyone signing up for our complete or unlimited levels

4:10

of our software , which is $200 , $199 or $499 , depending on what your company needs . But

4:12

we are going to do the base level because here's

4:14

the thing Some people don't have the money for coaching

4:17

and we get it . If you're getting started , if you're launching

4:19

, if you're just trying to get your feet

4:21

underneath you to get running , you

4:24

don't have the money to help . So our

4:26

goal as a company is to have the holistic

4:28

view of you as a contractor , you

4:31

as a tradesman , whatever your company

4:33

is , and so we want to give

4:35

this part of it away for free . So

4:37

we'll do a free coaching session with you to get

4:39

the base fundamentals put together , to

4:42

make sure you have these . And then , once

4:44

you get going and you start making some cash and

4:46

you want to go on level one , level two and get

4:48

really in the nitty gritty with the coaching and

4:50

consulting , then let's talk

4:53

about that . But for us , we want to

4:55

progressively help you grow to

4:57

where you're not losing money , paying

4:59

us to help you do it in the beginning , because you

5:01

don't have the money there .

5:02

Well , it's kind of like a

5:04

it's a company health check , right

5:07

? Here are some fundamental

5:09

foundational principles . Do

5:12

you have them in place or not ? Right , and you

5:15

within you know , 45 minutes or so

5:17

an hour , we can go through all

5:19

of those things . And you may come out

5:21

going , hey , you know what I'm actually doing , well , I've

5:23

got all those things set up . Or you may come out going , hey , you know what I'm actually doing , well , I've got

5:25

all those things set up . Or you might come out saying , dude , I haven't thought about those things . That's some

5:27

great insight . Let me get these things executed

5:29

. I see where that thing

5:31

has a future value . That's right .

5:33

So if you want this stuff and we'll talk about it again

5:35

at the end but go to ProStruck360.com

5:38

, sign up for the complete level complete

5:44

level and let us know during your onboarding that you want to do this , that you heard about this on the podcast

5:46

, you want to do it . This is something that we're doing for a podcast listener , so you

5:48

have to mention it . There's no sign up on the website

5:51

or anything like that . Right , ask us for it , you're going

5:53

to get it and we'll say , well , we'll do it .

5:55

Oh , you're going to get it .

5:56

All right , you're going to get it so where

5:58

we want your mindset is , first

6:00

off , separating your personal

6:02

and your business . We

6:04

see so many guys coming in that have a

6:07

single credit card that they're putting groceries on

6:09

, they're putting job site materials

6:11

on , and that is A

6:14

very difficult making more

6:16

bookkeeping work for yourself in terms of

6:18

, at the end of the year , with taxes , what is a

6:20

write-off , what isn't , and then

6:22

it starts easily lumping in

6:24

those personal expenses in

6:26

and then all of a sudden I might

6:28

have some tax issues right and so we want to separate

6:31

it out for a couple different reasons . One , to

6:33

keep everything above board to make sure that I'm

6:35

not doing anything illegal in

6:37

terms of business write-offs that shouldn't be . But

6:40

more importantly , we want to look

6:42

at the long-term vision of the company and

6:44

I want to start this credit account where

6:46

I can start separating out my

6:49

project managers having their own cards there

6:51

and business expenses as I

6:53

grow the company . So that's the

6:55

first mindset . So everything we're about to talk about is kind

6:57

of separating out business , personal , that

6:59

sort of thing . Also efficiencies

7:02

that we want to dive deep into . We want

7:04

to set up as much automation

7:06

as possible . I want to spend time now so

7:09

I'm not spending time later . I think that's

7:11

one of the things that we see , guys , that they're just

7:13

going to be the engine and they're going to do everything

7:15

every single time the same way . Like I just said

7:17

with the credit cards , if I am constantly

7:20

going into QuickBooks to separate all my credit cards

7:22

, that's business , that's personal , that's business . Why

7:24

have a business credit card ? It will

7:26

sync up , you will categorize it within the business

7:29

, but let's not waste time separating it out right , I know

7:31

everything that's on that card is a business expense

7:33

, right , and I can move forward

7:35

.

7:35

I don't have to separate out personal stuff

7:38

.

7:38

Yep . So getting started going

7:40

into the foundations with what

7:42

we do , walking you through the checklist

7:45

, we're

7:47

trying to separate the

7:49

difference of doing work versus

7:52

building a company Right when

7:55

we're entering the systemizing and planning

7:57

of what we want to start doing . Today

7:59

is most guys have the mentality

8:01

I'm doing work , I'm a sheet rock installer , I'm

8:03

a painter , I'm a carpenter Whatever you

8:05

are , I'm a general contractor . Either

8:07

way , you have been selling your time

8:10

doing work for people and getting

8:12

paid for the time you're spending doing it , and

8:14

it's a very fine line between

8:17

that and starting to build

8:19

a company . That is

8:21

that product , and so everything we're

8:23

doing in this section is separating

8:25

those out and making some of it is

8:28

pretty obvious , but it's also

8:30

a line of demarcation

8:32

of these things . On this side are

8:34

all the business and what I'm going to be working

8:37

on and I'm building these foundational

8:39

, the paperwork

8:41

and systems that I'm starting to plant now

8:43

that will eventually grow

8:45

into where we're headed .

8:47

Yeah , well , and some of the

8:49

some of the reason for that in the in the base launch

8:51

area is that you're you're , you're

8:54

transitioning from a , like you said , a

8:56

doer . Right that you're a

8:58

doer most of the time is just singularly focused

9:01

on what's in front of us . Right , I'm executing

9:03

those things , and when I execute those things I get paid

9:05

building a business . You can't

9:07

build a business and just execute

9:09

reaction , right , reaction

9:12

, wise , right . You have to have forethought

9:14

. You have to be thinking about where do

9:16

I want to go with this company ? What do I want to do with

9:19

it ? Do you know ? Do ? Do I want to retire from it in five years

9:21

, 10 years , 15 years ? Do I want to retire from it in five

9:23

years , 10 years , 15 years ? Do I want

9:25

to try and sell it ? Do I want to offer it to

9:27

my family and my kids ? Do

9:29

I want to build a family-run business

9:31

? Whatever it is ? But you need to

9:33

be kind of having the forethought of this

9:36

is what I want to do with the company

9:38

, and the reason why , in the base lots , we

9:40

start kind of

9:42

prepping for the separation of

9:44

that stuff is because when you move

9:46

into level one , that's when you're really putting

9:48

the feet behind the execution of that

9:50

separation and changing from I'm

9:53

selling me to I'm selling

9:55

a company to my clients , right

9:57

, and so that's the . This is kind of the prep

10:00

of getting towards running that direction

10:02

, because that's where you go next when you get into level one

10:04

.

10:04

Well , also with what you're saying , is

10:06

great the the where I'm going

10:08

, what 10 years from now looks like , five

10:11

years from now , even two years from now . Having

10:13

that knowledge day one and understanding

10:15

and that's going to change right in a year from now

10:17

. It might change , you might go a different course , you might

10:19

start doing something else . That's fine , but

10:21

having that long-term vision of where you're going

10:24

allows systemizing and

10:26

planning . And so those two things systemizing

10:28

and planning are what we have to do . And

10:31

a great example if

10:33

I am working for just , I just

10:35

need some cash now . I'll probably go work for my

10:37

dad's company in a year or two . We

10:39

don't need to invest our time and money

10:42

in building systems for hiring people

10:44

in this company . Everything

10:51

that we're doing is how much do you want to invest to make this what it needs to be at the end goal

10:53

right ? And so I don't want you to invest in something that's not going to return on that investment

10:55

. So if most guys have this

10:57

mentality of I'm not thinking

10:59

long-term , so there's no long-term investment

11:01

I need to make , they're not actually

11:03

thinking that , but that's subconsciously what's happening , and

11:06

so they view dollars in dollars out

11:08

as great . I made $8,000 this

11:10

month . That means I can spend $8,000 this month

11:12

. Or why would I take three

11:14

hours this week to start planning out a

11:17

project management process ? I'm not

11:19

going to hire anyone . Who am I going to

11:21

train this process to ? I might work a little

11:23

bit for myself on the process to make my

11:25

product better to my customers , but you

11:27

don't need to spend the same amount of time if you're not going

11:29

to hire somebody . Yeah Right . And so let's look

11:31

at what you're going to build before

11:34

. Look at here's what I want to do in the future

11:36

. Here's where I want to go , Right .

11:37

But you , you know I want to go multi-state . But

11:57

you create the name of the company and register the name as the company , as Dallas area construction

11:59

, atlanta area construction , but you're eventually

12:01

wanting to go multiple states . Well

12:03

, now , when you go that direction , you've now

12:05

got to recreate and rebrand

12:08

the name because you've specified

12:10

it to a state right or

12:12

something like you

12:14

know best renovations

12:17

, right . Well

12:19

, am I going to be doing renovations forever or

12:21

am I also going to be doing remediation

12:24

and commercial work ? And right

12:26

, am I going to create variations

12:29

? That doesn't that the name no longer fits

12:31

?

12:31

Yeah , our first company was Home

12:33

Solutions .

12:34

Yeah .

12:34

And now we're you know , we're getting into commercial

12:36

and new builds and that doesn't

12:38

fit for a home solutions company

12:40

. Yeah Right , if I'm , if I'm doing multifamily or doing some sort of commercial

12:42

work , that's not a home solutions company . If I'm doing multifamily or doing some sort of

12:44

commercial work , that's not a home solutions company

12:46

. So , again , going into picking

12:48

a name , that's everything that we're doing . A great

12:50

example is picking the name . Everything

12:53

we're doing is based around this long-term

12:55

plan and again , a long-term

12:57

plan for you might be , I just want to make

12:59

some cash for the next year , two years . We might be moving

13:02

. My wife's got a good job . We're not going to do the Great

13:04

Well , let's build it around that plan . There's still a

13:06

plan there . Let's make you money . But I also

13:08

, if you , if

13:10

you have a retirement plan , you're

13:13

putting money aside today for

13:15

30 years from now , right , if you don't have

13:17

a retirement plan , you're spending the money today where

13:20

, in 30 years , you don't have it . And so , understanding

13:22

where am I going and what's

13:24

the minimum I can invest to be able to

13:26

really take this to that level , is

13:29

the mindset we need to have , because I want to invest

13:31

as much as needed but at the same

13:33

time I'm doing this . I'm building this

13:35

business to make money , to put money out

13:37

and to pay myself and to enjoy

13:39

the life that I'm building . So I

13:41

want to invest the least amount , but at the same time , I'm going

13:43

to invest every penny I can to

13:46

get it to that next level . And so what are we

13:48

investing in and why are we investing in it ? And

13:50

let's filter all of these decisions

13:53

that we make in the base level , setting things

13:55

up around where it's going .

13:57

Right , and I think that's

14:00

a great kind of caveat into

14:02

what is the point and purpose that

14:04

, as I'm walking people brand new people coming

14:06

into the coaching program and I'm walking people

14:08

through this , I think there are two main

14:11

objectives in this base level

14:13

, right . The first is what you just talked

14:15

about in the base level , whether you're

14:17

a startup company or an existing

14:19

company who's doing kind of , let me check and see where

14:21

I'm at All of these different things

14:24

, for the most part you're making decisions

14:26

that can impact the future

14:28

of the company . So let's have that forethought

14:31

, think through where do I want

14:33

to go , as far as I know right now . I'm

14:35

sure the trajectory of that may change down the road

14:37

, but at least for right now , here's what I

14:39

want out of this company . And so let's make

14:42

decisions about the name , how

14:44

my marketing is going to work , how I

14:46

set up operating agreements and all

14:49

of those things . I'm going to set those things up

14:51

for the future , decisions that I think I'm going

14:53

to be making . So that's one having that

14:55

forethought of making decisions . And

14:58

the second is we have

15:00

found that if there

15:02

are three fundamental things

15:04

that we call the base fundamentals , or

15:07

the idea of building a house on

15:09

sand or rock , right ? If I

15:11

build it on rock something sturdy

15:13

once I have those in

15:15

place , the building blocks can go and

15:17

it's going to . It's going to be a stable company

15:20

and I can expand , build up , build

15:22

out , right , so and so that's . That's kind of

15:24

the two main things that we focus on in this

15:26

area . Is future decisions

15:29

or future direction are going to affect

15:31

my , the decisions I'm making today

15:33

. So , let's , let's look at that . And then here

15:36

are the three fundamentals . Let's

15:38

start working to get those in play

15:40

, because they're going to play a major

15:42

factor in the next level and

15:45

where you're going to go in that next level , yep .

15:47

So those three , let's dive into those , because that's

15:49

where we're going to be spending some time today . The

15:51

first one is and we've covered these in past podcasts

15:54

right To name all three

15:56

of them up front time management , organization

15:59

and financials . And so every single

16:01

step that we do in base level

16:03

level one , level two , level three and

16:05

level four are different levels of size

16:08

of construction , company growth . All

16:10

three of those are assessing those three

16:12

base fundamentals at each level , right

16:14

. And so , level one we're

16:17

just trying to control our calendar Time management

16:19

. I want to be in control of my calendar , not

16:21

my customers , not my

16:24

labor . They aren't going

16:26

to run my calendar . I'm going to be in charge of it

16:28

. What does that mean ? How do we do that ? How

16:30

do we lay that out ? We talk through that and

16:32

really kind of define what is

16:35

and is not owning your calendar . When do we have

16:37

flex times ? When do we have ? I'm sorry

16:39

I can't go there because I've got to be working on X , y

16:41

and Z times . In the last couple of podcasts we

16:43

actually covered a lot of that in terms of what

16:45

I should be doing as office time and what I

16:47

should be doing on the job

16:50

sites , and

17:00

so understanding the office time that's going to be protected , calendar time that I control , that

17:02

I can say yes or no because I know what my day should look like and what I have to get done .

17:04

Yeah , well , and one of the things that I will say about that is that you know , with all the people

17:06

that I've had the opportunity to coach , the ones that are the most

17:08

successful , the ones that make

17:10

the most rapid forward movement

17:13

, are the ones that apply that principle

17:15

immediately and work to stick with it the

17:18

best as possible , because

17:21

everything else that you need to be

17:23

doing in your business is going to require

17:25

you to be able to be in control of your own

17:28

time , and so that's

17:30

just the ones that struggle . The ones

17:32

that you know they just

17:34

don't go up the road

17:37

as fast are the ones that

17:39

are letting everything else run their time , and

17:41

they're . They say to me well , I'm

17:43

trying to do my calendar , but you

17:45

know things just keep coming up

17:48

, and so that's

17:50

just a major thing of getting

17:52

that concept of your

17:54

job in this level is take control

17:57

of your time .

17:57

Yep .

17:58

Right and we , when , when we're coaching , we have specific

18:00

ways that we teach people how

18:03

to do that . What's the beginning of

18:05

it , so that we can kind of start it and

18:07

then we dial it in where , by the end

18:09

of it , I've got guys that have almost

18:11

every hour of their weeks planned

18:13

out , organized , and they know exactly what they're doing

18:16

, when they're doing and where .

18:17

Yep , yep , right . Well , and what we

18:19

hear most often is I'm

18:21

just not a calendar person , I'm

18:23

just not . I just I

18:25

don't like to be nailed

18:27

down to a calendar . I kind of shoot from the hip

18:29

and I'm better . That way I can figure out what I'm doing

18:31

on the fly . Great , yeah

18:33

, you're not going to grow a company that way . Nope , you know

18:35

, look at any big company . That's not how it works

18:38

, right , and so you can do that in your

18:40

personal time , and I'm a great example of this . Like , I

18:42

am not an organized calendaring

18:45

person , but when it comes

18:47

to building a company , it's like

18:49

, okay , I can have self-control and teach

18:51

myself these skills , and

18:56

it's harder for me than a guy .

18:57

That's super organized but I can still do it , and if I can learn . you know

18:59

you're not good at it , but you also know

19:02

I have to like it just

19:04

it is what it is because you know this is

19:06

something that I told somebody earlier this week you

19:08

have to have this piece of it because if you don't have this

19:11

piece of it , people are going to view you

19:13

as unreliable , and the

19:15

bigger your company gets , the more people

19:17

that are going to be relying on you , and you do not

19:19

want to be known as the leader of

19:21

the company who's unreliable . And

19:23

this is the principle , this is the number

19:25

one principle that will define whether

19:27

you're reliable or not .

19:28

Well and successful people

19:30

see something that they're not good at

19:33

and they don't

19:35

say it's an excuse

19:37

I'm just not good at that . What they say is

19:39

I'm not good at that , so I'm going to double

19:41

down . So I'm more well rounded . So the areas

19:43

that I'm not at a hundred percent , I'm a great salesman

19:45

. I'm a hundred percent . I don't need to work hard on that . Time

19:48

management and organization is probably

19:50

my weakest link , so I'm going to double down and get that

19:52

up to a 90 percenter , and so then

19:55

I am unstoppable . Right , that's a successful

19:57

mindset of I am going to .

19:59

I'm going to work harder on the stuff I'm not good at

20:01

, instead of making it an excuse of why I'm not

20:03

doing it

20:42

Well , and I also know I know some executives

20:45

that run companies , big companies and

20:47

they they suck at that , they're horrible

20:49

at it , and they've been successful enough

20:52

that they literally have an assistant that

20:54

what their assistant does is organizes

20:56

their time for them , because they know they're not going to be good at

20:58

it Right , and so they have a person

21:01

that does it for them . In our current status

21:04

as a general contracting company , you

21:06

got to learn how to do it .

21:07

Yep . Right , you just got to learn how to do it , and it's not

21:09

difficult , yeah , and don't say your wife

21:11

is going to be your assistant on that , because next

21:16

organization software has

21:18

to have a snapshot of every job

21:21

at any given time . That's

21:23

kind of the baseline that we're looking for when

21:25

we're getting started is I'm

21:27

going to do the work to where I have

21:29

a snapshot , and again I

21:31

don't . If I'm just running jobs by myself and I'm just

21:33

going to be there to make money today

21:36

, I don't really have to have

21:38

it organized in that way . I know

21:40

five jobs , six jobs , seven

21:42

jobs that are going on and they're all in my head and

21:44

I can handle it . I don't have to keep

21:46

the software as updated as I

21:48

would require an employee to do . But

21:51

again , if we're looking at planning

21:53

for the future and how I want people to

21:55

run in this company , I'm going

21:57

to keep the software organized . I'm going to upload my pictures

21:59

, I'm going to do the documentation , I'm going to make

22:02

sure all my change orders go through there and

22:05

that protects your money and the CYA

22:07

stuff to where customers blame you and you've got it

22:09

all backed up because you sent emails through the software

22:12

to them and all that stuff . But again , getting

22:15

organized through how I

22:17

do my software , every single

22:19

job card , how I'm going to keep my

22:21

paperwork in my office , all sorts

22:23

of things that we're going to talk with the organization , getting

22:26

that set up now is unnecessary

22:28

, but an investment in the future

22:30

. I mean

22:33

, I think it's necessary , but you can get

22:35

by without it . What

22:37

we're trying to do is saying , yeah , I can get by without

22:39

doing that , but I'm going to invest the

22:41

time where I spend an extra 30 minutes a week

22:43

looking at the jobs . I'm going to spend an extra

22:46

hour and a half diving into my finances

22:48

. I'm going to spend a little bit more

22:50

time to set up how I onboard

22:52

a new vendor or sub to get their paperwork

22:54

and this . I'm going to file it and now it's done . I

22:57

got a system for that , I got a process of how that's done

22:59

and I don't have to waste time on it .

23:00

Well , and the potential by-product of not

23:02

, or consequence of not

23:04

doing that , because

23:06

, like you said , it's not you don't have to right

23:09

. There's two consequences

23:11

that I see . Either , when you

23:13

hire somebody , you're going to

23:15

be creating expectations

23:18

of how you want them to run their

23:20

software that you have no idea whether

23:22

they're unreasonable or not because you haven't put

23:24

in the time of doing that job

23:26

to know if it's reasonable . Yeah , Right

23:28

.

23:29

Well , I think what's helpful about our coaching

23:31

program being part of Project Alliance is we

23:33

will show you level one , level two , level

23:36

three , level four , and so we can say listen

23:38

, I understand doing

23:40

the software . The way we're trying to force you to do

23:42

it right now feels like a lot of extra

23:44

work . Look at what level one has to do

23:46

. Look at level two , because every single level

23:48

there's a higher , higher focus on

23:50

each of these . So you have to be

23:53

super organized now before you can get

23:55

to a spot that you can duplicate

23:57

yourself . Until there's

23:59

a person I want to duplicate , I

24:01

can't duplicate myself . There's not a

24:03

way to duplicate me until this

24:05

stuff is being handled . So , base level , you've

24:08

got to have a good snapshot of every job

24:10

in your software . Snapshot

24:15

of every job in your software . You got to have some minor basic processes in place and be

24:17

able to keep yourself organized around it and owning your time as well .

24:19

Well , in these three categories , time management is

24:21

the ability it's creating the ability

24:23

to execute Right . The other two

24:26

software and organization and finances

24:28

are about vision . How do I

24:30

know that things are going well on my job ? How do I know that my

24:32

crews are getting paid accurately ? How do I know that things are going well on my job

24:34

? How do I know that my crews are getting paid accurately

24:36

? How do I know if I've got enough money

24:39

, if I've spent too much money right , how

24:41

much profit my company is making ? And

24:43

all of those things are the things that you're going

24:45

to use to be able to make decisions

24:47

of growth , change , you know

24:49

whatever in the future . So that's the . These

24:51

three things are so important because I have to

24:53

be able to execute , but I also

24:56

have to be able to have vision in the company

24:58

. In these last two , or how you actually create

25:00

the ability to see what's going on .

25:02

Yeah , which leads into the finances , and we're about to

25:04

dive into the coaching

25:06

280

25:08

point growth path checklist . But the last one

25:10

in these three that we harp

25:13

on every single level is financials

25:15

. So where , as a baseline , do

25:17

we want our financials ? I want

25:19

to know every dollar coming in and every

25:21

dollar coming out . And what does that mean ? I don't

25:23

want a pot system . I don't want a

25:26

bank account that I collect checks from people , throw

25:28

it in there when I got to spend money . I'm going to go

25:30

to that bank account and just pull money out . That is

25:32

the baseline of financials . And that

25:34

seems so difficult . But it isn't . It

25:36

really isn't if you start setting it up on the front

25:38

end .

25:38

Well , simplifying what you're saying is that I

25:41

should never be surprised when

25:44

I look at my bank account . I should never

25:46

think that I have $5,000

25:48

and I go in and realize that I've only got

25:50

a hundred . I should never be surprised

25:53

by it .

25:53

Or vice versa . Correct , yeah , hopefully

25:55

hopefully the other way , but again

25:57

, the surprise is the flag as opposed

26:00

to okay . Well , I want you know you're

26:02

not at a casino of being like okay , big money

26:04

, big money , no whammies , let's open it

26:06

Right and it's it's not that it is a

26:08

okay . Right now , we've got

26:10

$52,658

26:13

because of that . This is for this job . This

26:15

is for this job . This is our profits our savings . Now

26:17

getting to that level , to where you

26:19

are a CFO for your company ? That doesn't come yet

26:22

. Right now , when we're talking base

26:24

level , I want you mostly

26:26

spending your time on looking

26:29

at your jobs . Every dollar going out

26:31

is tied to a line item . Every

26:35

dollar coming in is tied to that line item , and I know when the money's coming in . I

26:37

know when the money's coming out . I'm not

26:39

, and this is the leaky bucket that guys have

26:41

is you know ? I bid it at 35%

26:44

and at the end of the day , when

26:46

I passed it all to my CPA , it looks like I made

26:48

about 3% profit . It's

26:50

like , well , why , I don't know . Yeah

26:53

, well , then there's no way to dive in and fix it

26:55

if we don't have the

26:57

why .

26:57

The other thing is I can hear people saying

27:00

well , I don't know when my

27:02

guys are going to cash the checks that I gave them

27:04

. I can hear people saying that

27:06

, right , that's where QuickBooks comes into

27:08

play . Right , that's where there are two balances

27:10

under your checking account in QuickBooks . There's the actual

27:13

cash in your bank account and

27:15

then there's the available money for

27:17

you to spend . You have $10,000

27:19

in your bank account . I cut a $5,000

27:22

check on Friday . Then I only have $5,000

27:25

in that QuickBooks balance , so

27:27

I don't have to worry about what's

27:29

in my bank account . I start operating

27:31

off of that . The beauty is is

27:33

that our software this is

27:35

where that creating efficiency and automation

27:38

comes into play Our software

27:40

, when it comes to adding clients , adding

27:42

vendors , creating invoices

27:44

, receiving payments from your clients

27:47

on those invoices , bills for your vendors

27:49

and paying those vendors , all

27:51

of that information is done in one

27:53

place . It's done in your software and it automatically pushes

27:55

it to your QuickBooks , categorizes it , organiz one place . It's done in your software and it automatically pushes it to your QuickBooks

27:57

, categorizes it , organizes it . There's

28:00

nothing you need to do with it , Right ? So that's

28:02

by using our software and having it connected

28:05

to QuickBooks , it's going to automate

28:07

that stuff that you're afraid of , that

28:09

you're afraid you're going to click the wrong button , but

28:11

it's also going to make it where you

28:13

have an accurate number in

28:15

your QuickBooks of what money do I have

28:18

to spend , how much money is out

28:20

there waiting to be cashed Right . You'll

28:22

be able to do that Then . That gives

28:24

you the vision to be able to make decisions

28:26

Can I spend this money or not ?

28:29

Here's a great example of what you just said too , of

28:31

efficiency and systemizing

28:33

at the same time . When

28:39

I have 123 Main Street , I have a paint

28:42

line item that I dispatched out to my crew and they , I go , maybe

28:44

right now when I'm getting started , I'm still hand cutting

28:46

checks on job sites . That's fine , dude , that's fine , I'm

28:49

hand cutting checks . I go walk the job site

28:51

, hey , the paint's all done . Acme painting

28:53

, thank you for doing it . Here's a check five thousand

28:55

dollars . I can sit down at my software , say acme painting , thank you for doing it . Here's a check

28:57

$5,000 . I can sit down at my software , say Acme painting on this line , yep

28:59

, done , market , complete , 100%

29:01

. And then I can say check number one

29:04

, two , three , process that

29:06

I just hit save , I paid them by

29:08

hand cutting on a check . All that dumps into

29:10

your QuickBooks and manages your QuickBooks for you

29:12

. Now

29:17

I've got a systematic way , though set up , to , where I pay Acme Painting by

29:19

marking it complete . Yeah , I'm just hand cutting a check and I write the

29:21

check number in there when I start systemizing

29:23

and growing and have project managers doing

29:25

this . I am now , when I mark

29:28

it complete , acme Painting , $5,000 , complete

29:30

. It sits in my pending payments

29:32

and so I can print checks straight

29:34

from the ProStruck 360 software

29:37

. So all I got to do is say , yep , hand

29:39

cut or print Print . I'm going to click the print

29:41

and it's going to print you out the checks . If I'm

29:43

hand cutting it , I click hand cut , I

29:50

put the check number in and it processes it Either way . Super simplistic , but doing

29:52

it the right way by hand cutting the check , marking that you did that is building

29:54

that process to where everything's organized . All

29:56

my numbers are accurate , I know exactly

29:58

how much money I made or lost on this

30:00

job and

30:07

it stops me from paying that extra money that I shouldn't have to pay . I owed Acme $5,000

30:10

and they're like actually we spent extra two days out here . I need six .

30:11

I appreciate that , but the work order was for five and

30:13

I can't mark market complete for six because

30:15

I only have five to pay , right

30:17

, and so it stops that leaky bucket

30:20

of money going out as well , starting your systems

30:22

for when you hire people and start growing

30:24

your company yeah , yeah , so that and

30:27

you know , and I think a lot of guys

30:29

that I talk to when we talk about financials , every

30:31

I mean I almost 100

30:34

of the guys like I know I need to , I have a quickbooks is most%

30:36

of the guys are like I know I need to , I have a QuickBooks

30:38

is , most of the time , what people say it

30:42

always is on the back burner

30:45

. On

30:51

a weekly basis , there's probably 20 to 25 things that you need to be doing

30:53

in QuickBooks to keep the information accurate adding in new clients , adding

30:55

in new subs , making

30:58

payments , cutting checks . There's probably 20

31:00

to 25 things that you need to be doing on

31:02

a weekly basis . By

31:05

doing all of this stuff in your software

31:07

. It takes that down to probably

31:09

five right . At the

31:11

most , there's five things that you need to

31:13

execute on a business level in

31:15

QuickBooks . At the most , there's five things that you need to

31:18

execute are on a business level in QuickBooks . So

31:24

you've you've made what you need to be doing in QuickBooks so much

31:26

less time and a lot simpler for you to be able to do so . Everybody's afraid

31:28

of QuickBooks because it's accounting software . They don't

31:31

know what to do . They know that they can screw themselves

31:33

up if they do it incorrectly , and so

31:35

they . Everybody's hesitant to get into

31:37

it . That's why it's

31:39

so valuable to have and I , you know this isn't like

31:41

trying to pitch you know , whatever , but it's just

31:43

what I really believe having the software

31:46

the way that it functions where it , instead

31:48

of having to figure out how and understand

31:50

how to function 25 different things every

31:52

week . I

32:02

just need to understand a couple of things . Yeah , right , and , and and . When I'm

32:04

limited on my time and I'm working on my time management and most of my time

32:06

is in the field I don't have four hours a week to spend , or an hour every

32:08

day , or what . Literally , you could do

32:10

everything that you need to do at max an hour

32:12

a week . Yep , right , so it

32:15

makes it that automation in the software

32:17

really helps you create that system

32:19

and the process to be

32:21

able to have your finances in order so

32:24

that you can make educated decision

32:26

on the money .

32:26

Yeah , the main thing you're doing in QuickBooks

32:29

is syncing up your bank account

32:31

and credit cards and identifying

32:33

what jobs you spent that money on , and our software

32:35

goes in and sucks that information into the software

32:37

. So you have that there too . So we teach

32:39

you here's the one , two , three things you

32:42

got to do in QuickBooks . You don't have to be a QuickBooks master

32:44

, just do these one little things and

32:46

then run your jobs like you normally do in our software

32:48

. We handle everything for you . Prostruck

32:50

360 is literally a

32:53

fast forward to not having

32:55

to learn QuickBooks , but it manages

32:57

it for you so you can just pass your QuickBooks to your CPA

32:59

at the end of the year . So I

33:01

agree totally . So let's dive into

33:03

kind of the different

33:06

sections that we run through in the base

33:08

level , the checklist stuff . Now that we know

33:10

time management , organization and financials

33:12

are what we are focused

33:14

around . This is kind of in

33:17

the weed stuff that we want to cover , that we

33:19

cover during your first coaching session

33:21

. Really , the first month or two that you come into the

33:23

program is getting these base fundamentals

33:25

, every box checked .

33:27

So at the very beginning of that , the , the , the

33:29

first thing that we go over is just the , the , the

33:32

company decisions , setting

33:34

up the company . Yeah , right , do you

33:36

have a company name ? Do you have a tax ID number

33:38

? Do you have articles

33:40

of incorporation ? Do you have insurance ? Right

33:42

, and we dive into okay

33:44

, what kind of insurance do you have ? Do you have this

33:46

kind , are you ? Do you have employees ? Okay

33:49

, do you ?

33:49

have your state . Let's look at this . Let's look at regulations

33:51

.

33:52

Yeah . And then after that

33:54

part of it , you know and that's that's the spot where

33:56

we'll go in and say okay , you made these decisions

33:58

on an existing company , You've

34:00

made the decisions . Where are you going ? Yeah

34:03

, Right , what's your goal ? What's your long-term goal ? Does

34:05

do those decisions match

34:08

up with what your long-term goal ?

34:09

I think , along with that , we see a lot of partnerships and

34:11

we're . You know , one thing that we see missing all the time

34:13

is an operating agreement , and so we'll sit

34:15

down with you and say , okay , this is what should be

34:18

in it , this is what shouldn't . Let's have those

34:20

conversations that you guys haven't had yet . Let's talk

34:22

about what happens if you die . What does he

34:24

get ? Is it going to your wife ? Is your son

34:26

going to be running the company ? All those things

34:28

that you haven't really thought about . We want to walk through

34:30

to make sure that there's no stress

34:33

three , four , five years from now . Right , if

34:35

you want to leave and go do your own thing , you

34:37

get called by Jesus and you need to become a

34:39

missionary to China . Great , what

34:41

happens to our shares ? You can't just take half the

34:43

company and run . So

34:49

we need to talk through all that and lay it out , and we've got operating agreements

34:51

that we'll share with you . But really we like to customize that around you

34:53

and your partnership , or you by yourself , as well

34:55

as a one man show . Operating

34:57

agreement is still important . Right , you need it

34:59

for a lot of loans , you need it for other things , but also

35:01

it's something that where , if you do

35:03

take on partners in the future , or you

35:06

die and you need to pass it to someone else , or

35:08

I retire , whatever it is , it's all good

35:10

stuff to have , but in a partnership

35:12

, it's a no like , no

35:14

discussion . You have to have .

35:16

Most people that I talk to don't have that .

35:17

No .

35:18

Right , even ones that

35:20

have partners .

35:21

Yeah , well , you say you got an operating agreement , yeah

35:23

, yeah , yeah , I mean we kind of have a plan

35:25

.

35:26

What does that mean ?

35:27

Who gets paid what ? How do you take all

35:29

that stuff ? So

35:33

that's kind of the basics of we start running through a lot of those company basics , business

35:35

licensing , all that stuff . We kind of have a checkbox for every single one Again

35:38

, ein number . Obviously

35:40

you need to have some sort of company set

35:42

up . Let's have a checkbox to make sure that you have that . So we

35:44

have all of that stuff in that first

35:46

section .

35:47

Yeah . So the next section is how

35:50

do companies , how do clients

35:52

find me ? How do they get ?

35:54

in touch with me Public facing . Yeah , clients find me . How do they get

35:56

in touch with me Public facing ? What does that mean ? What does that look like ?

35:57

Do you have a website ? Do you have Google

36:00

my Business set up ? Do you have business cards ? Do

36:02

you want business cards ? Are you going to

36:04

create flyers ? Are you going to have

36:06

merch ? Are you going to do hats ? Are you going to do

36:08

shirts ? Do you have cell phones

36:11

? All of those things

36:13

that really seem like common sense , but

36:15

we again , just like the tax ID number , we

36:18

have a list to go through . Hey , do you have this

36:20

? Do you have this ? Okay , you do have this . Do you have

36:22

a policy around that thing ? Right

36:24

, do you have ? Like , how that's going to function ? You

36:26

said that your goal is to be four or five project

36:28

managers in . Well , if you have cell

36:31

phones and credit cards that are going to be handed out to those people

36:33

, what's the rules right ? Cards that you're going to be handing out to those people , what's the

36:35

rules right ? So we walk through all of those

36:37

type of things . When it comes to , if

36:40

we want a pipeline , people

36:46

need to know how to get in touch with us . So how do we do that ? What are the things that we have

36:48

in place ? Social media , facebook accounts , all of that stuff ?

36:50

Well , and a lot of the stuff that we talk about in that

36:52

section is you have

36:55

got some of that set up by default

36:57

and let's assess why it's that

36:59

way . So what I'm saying is let's

37:02

say your name is Jim

37:05

Goldsmith right . And so you're

37:07

like yeah , you know I'm doing some construction , I might do

37:10

some development work . So I'm going to be Goldsmith

37:12

Development and Construction Inc . Yeah

37:14

, that's my company name . Okay , so

37:17

set up an email . Well , I already have an email . It's goldsmithconstructionanddevelopmentincatgmailcom

37:22

. That is a

37:24

run-on sentence that no one's going

37:26

to remember , that 50% of the

37:28

people are going to misspell it when they're typing it in

37:30

. Yeah , and it's an at Gmail . So let's talk

37:33

about how we get that shorter . Let's

37:35

go . Can we find

37:37

a website that's gold

37:39

Like for us ? We like to add

37:41

company or , I'm sorry , city

37:43

tagline . So you know

37:45

, we have our construction company

37:48

, proserve ATL . Our Austin

37:50

is ProServe ATX , and that way we've expanded

37:52

and it feels local . But it's a very

37:54

short URL .

37:55

That way we've expanded and it feels local but it's a very short URL , so now you can

37:57

. The odds of somebody misspelling it

37:59

or not being able to get to where we're

38:01

pointing them is slim .

38:06

As short as I can make it , but also personalized

38:09

to what I'm doing , so really

38:11

building it that way to where we can shorten it . So we come in and say , okay , can we you know

38:13

if it's , if it's Goldsmith Construction Development

38:15

, great , can

38:18

we buy the domain goldsmithatlcom

38:22

Goldsmith Construction ? How

38:25

short can we get it ? Now you can use a full name when

38:27

they land on your website , but let's

38:29

get it as short as possible . So then your

38:31

first name at that short

38:33

website domain name .

38:35

But I mean our original company

38:37

, proserve Home Solutions . Yeah , people

38:41

would type in ProServe Home Solution

38:43

. Yeah , people would misspell

38:45

the word solutions . Yeah , right , and

38:47

it's just a very long URL

38:49

.

38:49

My first email was ProServeHomeSolutions at gmailcom

38:52

. Correct , that was the very first one and it's like , it's

38:55

very unprofessional and

38:57

you are as big as people , as you seem to people .

38:59

Yeah , well , and you didn't want to have clark at

39:01

pro serve home solutionscom well , that's my second

39:03

email , that's why , yeah , right , yeah you know , uh

39:05

, it's , it's being able to make it where

39:08

it makes sense , but it's , it's concise

39:10

, easy to remember , right . That's just

39:12

kind of the goal . So we , we go through a lot of that

39:15

type of stuff we dive into that stuff .

39:16

We talk about cheap

39:19

, simple ways to get a website built . Cheap , simple ways

39:21

to get a logo done . If you don't have that going

39:23

through , kind of how to set up outside

39:26

facing , how to get reviews , how to do all that

39:28

it's very simple . You can go Google

39:30

all this stuff . It's simple , but you need to make

39:32

sure that you dot every I and cross every T

39:35

because how I set it up today a

39:37

great example your URL

39:39

and website combined

39:41

with your Google my Business . The longer

39:44

that that is intact

39:46

since when you started , the

39:48

better you're going to do with SEO .

39:50

I know we're talking kind of longer down the road , but

39:53

if I switch my URL , the

39:55

longer it is , the more points of value it gets

39:57

, which means that your people are going to be able to find

39:59

you easier .

40:00

That's what that means . If you switch your URL

40:02

in three years from now , you're starting over with a

40:04

lot of that SEO stuff .

40:05

You have no internet

40:07

credit , right , yeah , so

40:10

going through that stuff .

40:11

We kind of have a bunch of different things for business cards and

40:13

phones and we want to talk through every single

40:15

one , and some of this stuff doesn't matter . Some

40:17

of it's like hey , wait on that , you don't have money

40:19

to buy company shirts , no problem , you're going to wear a polo

40:22

. Look really sharp when you show up , yeah

40:24

. And so we got to talk through that

40:26

section of the check .

40:31

The next section is going through ownership documents . Right , you know , again we

40:33

talked about an operating agreement , but there's also

40:35

things that go a little further than that . Let's say you're starting

40:37

a company with you and your brother and you guys are 50-50

40:40

, right , let's figure out how

40:42

that pay . How is pay work ? How does

40:44

what's the difference

40:46

between a salary and ownership Ownership

40:49

draws ? Are we going to do , you know , figuring

40:52

that out ? So , again , like we do

40:54

with everything , so long as there's clear

40:56

, written out expectations , we have something

40:58

to go back to for accountability and remembering

41:01

. Oh yeah , that's the right way we set . So

41:03

we'll spend time kind of going through those

41:06

things and and also defining

41:08

, based on how we've set up the

41:10

pay , what are the owner's

41:13

duties , what are their responsibilities

41:15

.

41:15

We separate you out from owner and operator

41:17

. And so we start saying , okay , this is what you're getting paid

41:19

for an operator and this is how distributions

41:22

happen and we don't have to go too deep into

41:24

it . But even if you're a one man show

41:26

, how do you take money ? When you take money

41:28

, and how are we going to do it ? Let's look at that and break that

41:30

down . That's kind of a lot of the consulting we're doing

41:32

is let's take as much money

41:35

out that we can that doesn't harm the company

41:37

and leaves enough in to grow . And so

41:39

how do we do that ? Where we feel , okay

41:41

, it's safe to do that , take that money . Hey , give

41:44

yourself a raise , because once we get to this

41:46

spot , that's when you start making more . What's the

41:48

minimum you need to survive ? What's your

41:50

total overhead as

41:52

a human whether it's your family

41:55

or as a single person . Whatever

41:57

it is , let's work backwards from there

41:59

and figure out how much work you need to be doing on

42:01

a monthly basis , revenue-wise , to

42:04

hit those numbers . So we start diving into some of that

42:06

stuff day one , because if you

42:08

can't survive , this

42:10

isn't going to work . It doesn't matter , right , right .

42:13

So the next section , after we talk through all the ownership

42:15

stuff , is is money , finances ? Um

42:18

, and in this spot , one of the one of the first questions

42:20

that we're going to ask and go through is do you

42:22

have QuickBooks ? Yeah , if not

42:24

, then here's what you

42:26

need to get , right , um , if

42:28

you don't have QuickBooks and you don't know anything about

42:31

it , you need to get it . And then you , we would recommend

42:33

that you sign up for a training . We

42:36

can guide you in some basics , but we are not , you know , quickbooks

42:39

certified . You need to go pay for

42:41

some training so that you know , you understand

42:43

, how to function QuickBooks . After that

42:45

, we're going to be talking about bank accounts , credit

42:47

cards , vendor accounts . You

42:49

know your Home Depot's , your Lowe's , your Serving Williams

42:51

. Can you get credit in those things ? Should

42:53

you start with a base level thousand

42:56

dollar account at Home Depot just to start building

42:58

credit ? But before we go to that , the

43:00

first question I'm going to ask when it comes to accounts

43:02

is do you have a business

43:04

banking account ? Well , I have a bank account

43:07

. Well , is it your personal ? Well , yeah , it's

43:09

a personal account . Okay , then we need to create a separate

43:11

one . We need to have a bank account that is under your

43:13

company name , right ? And then

43:15

you think through stuff like in the future

43:17

, who's going to be managing

43:20

this ? Who's going to be signers on this ? So , if

43:22

there's two partners , do you want both people

43:24

being signers or not , right ? Same

43:27

thing with credit cards . We're going to have company credit

43:29

cards . Am I going to pass those

43:31

out to future employees ? Okay , that might

43:33

change the type of card that I choose

43:35

to buy , right ? So , again

43:37

, when it comes to finances , it's processing

43:40

through . Here are the things that you may

43:42

need , or definitely do need , in your

43:44

financial corner , and how

43:46

are those going to affect the future direction of the company

43:48

. Let's go ahead and think about that and set it up that way .

43:51

Looping back to one more thing about QuickBooks , I

43:53

think we get asked a lot do

43:55

I need QuickBooks ? I'm not really doing it . It's just a one-man

43:58

show where I'll get that later . One

44:01

thing you need to know is that when you're starting

44:03

a company , you are responsible

44:06

for giving 1099s to all of

44:08

your vendors and subcontractors at the

44:10

end of the year . And if you don't have

44:12

a way to track that , they are going to be hunting

44:14

you down and you're going to spend 40

44:16

hours trying to go through all of your

44:18

paperwork to figure out how much the 1099 . And

44:21

what a 1099 is . It's saying , hey

44:23

, I paid this vendor $50,000

44:26

this year , which is telling the government I

44:28

don't owe you the taxes on the 50 . Talk to him Right

44:30

. And so the more I can 1099 and make

44:32

sure that I show where my money went is

44:34

less tax liability I've got to pay . If I don't send

44:36

any 1099s out . I've got to pay the taxes on every

44:39

penny I collected , and so the 1099s

44:41

alone is the reason to get QuickBooks

44:44

, because in our software you

44:50

build a job , you send work orders , you pay the guys . It's tracking it on the QuickBooks . That's connected

44:52

to it . So even if you're doing nothing in QuickBooks , get

44:54

it tied into our software and

44:57

then it's going to keep all of your numbers for you . You

44:59

don't have to touch it . If you don't have to , we want you to . We want

45:01

you to do some specific things to really keep it

45:03

accurate and be able to manage your money , but

45:05

at minimum get it and tie

45:07

it into the software so we can help you manage

45:09

all of the end-of-the-year tax stuff and all of that . Right , Right , that's all

45:11

of that .

45:12

Right , right , no , that's that's a . That's a good

45:14

point . Um . So , lastly

45:17

, um is is

45:23

software right ? We just check in about software . Second to last , no

45:25

, second to last , um , there is um . This is the spot where we're just

45:27

learning , educating . We're

45:29

, we're training on the software

45:31

. Here's what you need to be doing . You

45:33

need to be doing , you need to be , you

45:36

need to be utilizing the software to

45:38

record all the information

45:40

about your jobs . Right , when

45:42

you're sending estimates , when the client said

45:44

, yes , you know executing

45:47

the work , you know sending out work

45:49

orders , invoicing all

45:51

of that stuff . You need to be working

45:54

towards understanding how to do all

45:56

of that stuff . So there's a couple of different

45:58

things that we go through some specific

46:00

points of do you know how to do this in the

46:02

software ? Do you know how to do this ? Okay

46:04

, you don't . Have you watched all of

46:06

the education videos . To be perfectly

46:09

honest , it's frustrating for me

46:11

when I get a bunch of people calling me about how do

46:13

I do this in the software and there's a resource

46:15

that they haven't even used . Right , you've

46:17

got a resource to be able to educate yourself

46:19

on your tool . Yeah

46:21

Well and we'll do free training Show up to

46:24

the training .

46:24

We'll get you on board , we'll do a one-on-one onboarding

46:26

. Show up to that and you won't have those questions

46:29

, because it's just simplistic software I mean it's

46:31

very intuitive to the way that

46:33

construction runs because we've built it inside

46:35

of a construction company , right . But along

46:38

with with what you're saying about that , software

46:41

is not a just a tool and

46:43

most guys view it as a tool . What's

46:45

the cheapest tool that I can buy that it can , just

46:47

that I can build estimates in and

46:50

get get paid right . And what we

46:52

want and why we focus on software

46:54

in the coaching side is it

46:56

is a systematic

46:59

way to build your processes so

47:01

your processes run through this tool . It's not

47:03

just a tool . It is where the

47:05

core of your company is held , because

47:07

this is how we run things . And the software

47:10

runs systematically through

47:12

a job from first intake as a lead , all

47:14

the way through final payment . Through

47:17

a job from first intake as a lead , all the way through final payment . It goes through all your statuses

47:19

and it tracks everything for you to where you're not spending all this time on

47:21

a yellow pad and on seven

47:23

different softwares trying to do my Gantt charts over

47:25

here and my estimates over here , receiving

47:27

my payments over here . We've got all

47:30

of that built into the software to where it's a

47:32

one-stop shop . I

47:34

send an invoice and payment comes in through

47:36

your payment portal and

47:38

you do nothing . It processes the software

47:40

and passes the QuickBooks . All of that stuff is

47:42

about efficiencies , right ? You can buy any

47:44

tool . Using it the right way is

47:46

how you get super efficient and start saving

47:49

time and money as a company . Yep , yep

47:51

. Last thing that we need to cover in

47:53

the baseline is pipeline . We

47:55

start looking at where are you getting jobs

47:58

from ? Well , I got four different jobs

48:00

right now . Great , where did you get those ? Where

48:02

are they coming from ? How are you going to get the next

48:04

ones ? What's your target market

48:06

? What's the demographic we're going after ? How

48:09

do we reproduce ? Bringing in these

48:11

jobs ? And we start coaching and consulting

48:13

and figuring out what is the best

48:15

way , strategy , moving forward and a lot of guys

48:17

have it figured out , but it's also

48:20

you have the next month or two

48:22

or three figured out and you're just hoping that

48:24

that just keeps happening . Let's get it .

48:26

Let's build a systematic way to build your pipe

48:28

well , and I also have a lot of guys that I talk to when it

48:30

comes to pipeline that they do everything . Yeah

48:32

, anything that comes in their door they do it . It's not that they

48:34

specifically specialize in it , they just anything that comes in their door they do it

48:36

. It's not that they specifically specialize in it , they just anything that comes in their

48:38

door . They're doing this custom thing over here , and then

48:41

this one they're doing like this one-off , I'm

48:43

going to install a light bulb . And then this other

48:45

one they're doing a commercial , and this other one they're doing

48:47

, you know , like anything that comes in their door

48:49

, and so they've got a pipeline

48:51

of business , but there's none of it that they're

48:53

kind of hyper-focused on specializing

48:55

. And so there's

48:57

some of that looking through the pipeline

49:00

of saying , do you want to be

49:02

just kind of a jack-of-all-trades

49:04

master ? Of none of them . And

49:07

developing leads for all of that stuff is

49:09

really difficult because it's in all different

49:11

angles . If I look at , you know

49:13

what we do right now at this time

49:16

, as I'm growing my business , I want to be in commercial

49:18

, but I've got leads and renovations , so

49:20

that's where I'm going to focus . I'm going to become an expert

49:22

in renovations , but that also means I

49:24

can dial in on how do I get more

49:26

renovations , how do I get more homeowners , how do

49:28

I , you know ? And then later

49:31

on down the road , once that's humming like

49:33

a top , let's look at diversifying

49:35

, let's get into a different you know , different division

49:37

. Right , but that's a place , when it

49:39

comes to pipeline , that we're going to process through at this

49:41

base launch of what type

49:44

of business do you have coming in ? Where are your leads

49:46

coming in ? Does it make sense for

49:48

you , in the way that you're getting leads , for

49:50

it to be able to become a consistent level

49:53

of business coming in ?

49:55

That's it .

49:55

If you want .

49:56

if you want this paperwork , if

49:59

you want to walk through all of these checks and make sure you have it currently set up the

50:01

way you need it , connect

50:04

with us . Go to ProStruck360.com . Like

50:06

I said , we're giving this away to our podcast listeners

50:08

for free if they're users

50:11

of our software . Get into the software , get

50:13

on the complete version , try it for two weeks for

50:15

free . If

50:20

you don't like it , you can downgrade to the free version . But we give you the paid version

50:22

for free to test it out . Get in there , sign up for that and set up

50:24

a call with me or Jared and we will walk

50:26

you through this and kind of do a

50:28

health check and a company inspection

50:31

, which is where we start with all of our coaching clients

50:33

and from there , if you're not ready for coaching , no

50:35

problem .

50:36

When you are , we'll be here . Take it and learn from

50:38

it . That's right .

50:38

So we'd love to give this to you Next week

50:40

. We're going to dive into , once you have this stuff

50:43

set up , what is the next thing

50:45

we do ? What next transitions ?

50:46

How do ?

50:47

I start stabilizing the company to where I

50:49

am getting to myself in a spot to

50:51

be able to make the next hires , and that's what

50:53

we'll cover next week . Any questions

50:55

? We'd love to hear them . If you want to follow

50:57

us on socials , we're on TikTok , instagram

51:01

, youtube , everywhere , and

51:03

also ProStruck360.com

51:05

. You can go there and hit contact us . We'd love to hear

51:07

from you if you got any questions or

51:10

suggestions for podcasts or anything else . We'd

51:12

love to interact with you guys there . And

51:15

if you want to hear more about ProStruct Alliance

51:17

, go to the website . Go to ProStruct Alliance

51:19

on the website . Set up a call with me

51:21

personally . I'd love to have that conversation , tell you a

51:23

little bit more about the program and

51:26

when it's ready for you , why

51:29

we say yes to guys and make sure that we're

51:31

a good partnership with them .

51:34

We're here when you're ready . That's right , all partnership

51:36

with them .

51:37

We're here when you're ready . That's right , that's right

51:40

. So all right , thanks for listening . We'll talk to you next week

51:42

. See you , bye , bye , bye , bye .

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