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Guiding Your Business to Success: The Importance of Establishing Core Values with Jennifer Smith

Guiding Your Business to Success: The Importance of Establishing Core Values with Jennifer Smith

Released Wednesday, 16th August 2023
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Guiding Your Business to Success: The Importance of Establishing Core Values with Jennifer Smith

Guiding Your Business to Success: The Importance of Establishing Core Values with Jennifer Smith

Guiding Your Business to Success: The Importance of Establishing Core Values with Jennifer Smith

Guiding Your Business to Success: The Importance of Establishing Core Values with Jennifer Smith

Wednesday, 16th August 2023
Good episode? Give it some love!
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Jason Phillips: [00:00:00] Welcome to the Contractor Freedom Podcast. I'm your host, Jason Phillips. This show exists to help small business owners like you escape tyranny of Contractor Prison and enter the bliss of Contractor Freedom so that you can have the time, money, and Freedom to live your life with purpose beyond your business.

As the owner of a multi million dollar home improvement company and certified human behavior consultant, I'll be sharing with you skills for life, love, leadership, and business. I'll also be connecting you with experts that can help you. Help you scale your business and your life. So if you want to build the business and the life of your dreams, then you are in the right place.

Let's go. 

Jason Phillips: Hey friends, today we are gonna be talking about core values and what they are, what they're not, and why they're important, how to use 'em.

And I think you're gonna, I think you're gonna find some value in this. I have with me today, Ms. Jennifer Smith. Who is one of my senior leaders at my company [00:01:00] Tell all our friends about you. Who was Jennifer Smith? 

Jennifer Smith: Okay. I'm the HR manager here at Phillips. I also manage the fleet, do a little writing for marketing, which is a love of mine.

I was actually originally hired here as your communications person, and I definitely still do a lot of communicating and I do a few tasks here and there. For you to help you out, and that's fun for me. I'm also a human behavior consultant and love that because I love people, I love personalities, and I love helping people find their fit.

Jason Phillips: That's pretty amazing. You said you do a few tasks for me here and there. That's an understatement. Actually. I don't know what I would do without you. I'll talk so much about leadership and culture. I get a lot of questions. On core values, and I've even recently been in contact with a number of small business owners, painting contractors in particular that are trying to [00:02:00] clear up some or rewrite, or revise or draft from scratch some core values.

So I thought we might just share the journey. You and I have done a lot of work. Yes. On that very subject. Yeah. It's important to us here. So there's things we value. Right, but they're not necessarily always core values. Mm-hmm. And then there's let, can we just talk about the types of values? What's your take on that?

Jennifer Smith: Well, I think there are some values that are more core than others, and I would call those foundational values such as honesty. Integrity. Those were pay to play values here at Phillips. If you're not honest, and if you're not a person of integrity where we know that your word is your bond, that what you say, we can count on being true, then we don't even need to start having a conversation with one another because we are not gonna fit.

Okay? So those are foundational pay to play values. Then there are these other core [00:03:00] values that are unique. To us as a company that set us apart, that kind of tell other people out in the world. Who is Phillips Home improvements And those are the values that we call core values here that we hire on, promote, on, have conversations around and that that make us unique at Phillips.

And I'm sure we'll talk about more of those, but one of those values is people that we really value people. In other words, Vendors and employees. And all people. All people. Absolutely all people. And yeah, that's one of our big four. 

Jason Phillips: You know, that's really good. Our company Core values, friends at my company, this is our team, right?

Our faith people. Teamwork and the pursuit of excellence. So those are [00:04:00] also my personal core values and my, this organization, my company was started on the premise that . People...

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