Creator Case Study is a podcast where I sit down with successful content creators to analyze their success in order to learn tips and tricks to help you improve your content creation strategy and growth plan.
On episode 5 (part 2 of 2) of Creator Case Study, I talk to Jon Prosser (Front Page Tech) about long form content hurting your channel, theories of youtube video distribution, how he went full time at 20,000 subscribers, how to develop advertising infrastructures, and a lot more. LESSONS: 1. RESPECT YOUR AUDIENCE!!! 2. Don’t fall 100% into the audience’s expectations 3. The algorithm learns from viewer behavior 4. Get the audience invested in you 5. When getting brand deals offer the brands value 6. Understand creating content is gonna be hard Subscribe to Front Page Tech: https://www.youtube.com/user/FrontPageTech Follow Jon Prosser on Twitter: https://www.twitter.com/Jon_Prosser Where to find Jon’s Sclusi: http://www.fptlabs.com xx:xx - Intro 01:02 - What did you find about long form content hurting your channel? 06:18 - Theory about YouTube providing you a distribution allowance 17:06 - How do you have such an insane conversion rates (i.e. 55,000 podcast downloads) 24:04 - Getting your audience invested in you instead of the content 26:54 - How are videos distributed on youtube!? 32:42 - How did you go full time at 20,000 subscribers? 40:09 - How do you suggest small creators developing an advertising infrastructure? 43:51 - What are your opinions on tech reviewers developing relationships with brands? 47:02 - Who should be advertising on your videos? 49:50 - What advice do you have for a new creator? 51:27 - Audio Rig Rundown 55:16 - Plugs & Exclusives Announcements from JON! 59:14 - Outro 01:00:12 - Wrap Up / Lessons Follow Bandrew on Twitter: https://www.twitter.com/BandrewSays Check out Bandrew’s Projects: https://www.bandrewscott.com Find the Video version of the Podcast: http://www.creatorcasestudy.com
On episode 5 (part 1 of 2) of Creator Case Study, I talk to Jon Prosser (Front Page Tech) about how to set yourself apart, how Front Page Tech has grown to over 100,000 subscribers, how he gained 20,000 subscribers in one month, and a lot more about developing a successful content creation and growth strategy. Subscribe to Front Page Tech: https://www.youtube.com/user/FrontPageTech Follow Jon Prosser on Twitter: https://www.twitter.com/Jon_Prosser Follow Bandrew on Twitter: https://www.twitter.com/BandrewSays 00:00 - Intro 01:05 - Introducing Jon Prosser 01:41 - What sets your channel apart from similar tech news channels? 03:45 - Why do you think Front Page Tech has become successful? 05:32 - Has your personality always been apparent in your show? 08:12 - Did you have a content strategy outlined when you launched? 12:59 - The necessity of YouTube Analytics & the Downside of Analytics 14:10 - What did you do differently to begin your serious growth? 25:58 - How do you find the emotional angle for your episodes / Strategy for FPT Episodes? 31:18 - Have your 5 years of videos prepared you for your current level of success & exposure? 36:19 - How did you stay motivated for the years that you weren’t growing? 41:53 - Do not blame the algorithm & the viewer for not growing 45:02 - Summary & Outro
On episode 4 of Creator Case Study, I talk to Jason Lewis (Painfully Honest Tech) about how he gained 10,000 subscribers in one month, how he evolved his content creation strategy, the bias of tech youtubers, and a whole lot more. Subscribe to Painfully Honest Tech: https://www.youtube.com/user/thejasontlewis Follow Painfully Honest Tech on Twitter: https://twitter.com/painhontech Lessons: Make evocative titles that are not misleading Start creating with what you have Create the content that YOU want to make Always be critical of what you’re doing, and find how you can improve Challenge yourself to make content that doesn’t cost money Create consistently