What do early-stage startups, venture capital, and cultural influence have to do with getting your money right? A lot more than you might think in this new world of expanded access to once-exclusive investment funds.

That’s the idea behind Culture & Capital, a new podcast by SoFi and a Cashmere production. The show brings listeners inside the evolving world of private capital, helping curious investors understand how companies are shaped by vision, brand, and innovation before they ever hit the public markets.

With more people looking to explore opportunities in alternative investments, Culture & Capital offers access to the stories and strategies that dominate today’s early-stage investing conversations. Whether you're exploring alternatives for the first time, looking to build confidence in an already-defined investing strategy or want to deepen your understanding of venture capital, this podcast delivers practical insights through human storytelling in a clear, approachable way.