Many companies make the mistake of indulging in the thinking that multi-year subscription contracts can be won and then forgotten about until much closer to the renewal date that is years away. With multi-year agreements, the need for a clear and precise process for the definition, delivery and verification of customer value is paramount.

In this episode, host Ross Fulton chats with Mark Reynolds, Senior Vice President, Global Customer Operations at Digital Realty, for his expertise on how to define, deliver and verify customer value when your contracts span multiple years.

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To accelerate customer value realization in your organization:

• Learnhow you can integrate your customer lifecycle to accelerate value realization and best-in-class NDR
• Discoverthe 6 key disciplines to mastering customer value realization
• Learn5 proven steps to aligning Sales & Customer Success and value selling and success

Visit Valuize.co for our full library of cutting-edge customer lifecycle resources.