Money can be a touchy subject. When you work a job, your employer often forbids you from discussing it. When you sell products or services, you struggle to put a price on them that lets you make sales… but also lets you make money.

You might find yourself thinking, “I wish I could get paid what I’m worth!” But how do you even know what that is?

To be clear, we’re not talking about your personal worth; you can’t put a value on that.

When we talk about getting paid what you’re worth, we’re really talking about finding a balance.

There’s one thing that determines what your product or services are worth (and if you’re an employee, you’re still selling a service!):

- The value to your customer.

Aligning that with your needs is the key to getting paid what you’re worth. Today, we’re talking about how to find that alignment.