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Avenue7Media
Day 2
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Moms. You might picture them chasing after toddlers or packing lunches, and yes, part of their reality involves those things. But here's a fact that may surprise you: they're the largest economic force driving consumer markets.Picture them less
Amazon's FBA program offers sellers immense convenience, but staying on top of evolving fee structures is crucial for maintaining profitability.2024 brings some significant FBA fee changes, and in this episode, I am joined by Avenue7Media's exp
Unless you have been living under a rock, you must have heard about the Amazon aggregators/acquirers' recent struggles and the bust of their business model. In fact, Thrasio, the biggest aggregator, recently filed for Chapter 11 bankruptcy prot
Did you know that the seeds of artificial intelligence were sown as far back as 1937, thanks to Alan Turing's groundbreaking work?Today, we are joined by Dr. Richard Routh, a distinguished expert in the field with a Ph.D. in artificial intellig
Have you ever wondered how giants like Amazon continue to grow in the face of economic uncertainty? The answer lies not just in resilience but in strategic innovation and foresight.The latest Amazon Q4 earnings call revealed more than just numb
The eCommerce space has undergone significant changes in recent years, presenting both business challenges and opportunities.Financial Models haven't changed, but the mood around which financial metrics matter most certainly has. Tyler Jefcoat,
Ever wondered what it takes to make a brand like OLLY shine on Amazon and other marketplaces? Buckle up because today we have the lady who makes the magic happen, the Amazon Manager at OLLY supplements, Summer Jubelirer.From CommerceHub to Hydr
2023 is coming to a close, and what a year it's been for Amazon sellers! From Andy Jassy's cost-cutting measures to the rise of TikTok Shop, there's been no shortage of change and disruption.In this episode, Shannon and I discuss our January pr
Today, we've got a heavyweight in the eCommerce industry - the legend himself, Kevin King.Kevin's journey in the world of direct marketing and eCommerce dates all the way back to 1989. Yeah, you heard that right! He's been an integral part of t
In a previous episode, we advocated for a shift from a two-day Prime day to a more extended two-week campaign as an investment in your listing. Two and a half weeks post-event, we measured the Best Seller Rank (BSR) for clients who followed our
The global landscape is rapidly changing, and businesses must adapt to survive and thrive. Supply chain diversification, manufacturing alternatives, and careful consideration of geopolitical risks are essential in navigating this uncertain terr
In this episode, I am joined by Scott Ohsman, a seasoned veteran of Amazon Vendor Central and an expert in the world of eCommerce.He is also the VP of Digital Commerce at Quickfire, LLC, Speaker, Brand Strategist, and co-host of the "Always Off
Amazon Accelerate 2023 recently concluded, and it was nothing short of spectacular. The annual conference brought together Amazon sellers, experts, and enthusiasts to discuss the latest updates, innovations, and opportunities in Amazon's eComme
Major eCommerce players Amazon and Shopify have recently struck a significant deal that's shaking up the industry.This partnership involves the introduction of the "Buy with Prime" feature, among other exciting developments. Buy with Prime is a
In this episode, Jason Boyce chats with Scott Reid, President & CEO at Dormeo North America. Scott's career has been marked by his success in building $100 million brands both in the good ol' USA and all the way over in Japan using the power of
Within the Amazon marketplace, the difference between prosperity and obscurity often boils down to a single skill: Amazon listing optimization. This is one of the key elements that separates triumphant brands from struggling ones.In this episod
Amazon isn't just another sales channel; it's a diverse and intensely competitive eCommerce ecosystem.A small percentage of sellers dominate the market and account for the majority of sales. The journey from an early-stage brand owner to a top
Amazon's Q2 earnings call marked a significant shift in the company's trajectory under the leadership of CEO Andy Jassy.The earnings call not only showcased a remarkable turnaround in financial performance but also shed light on Amazon's shift
Prime Day, Amazon's highly anticipated annual sales event, evokes mixed feelings among sellers and brands.Some are skeptical about its profitability due to heavy discounts, while others see it as an opportunity to boost search rankings and Best
As an Amazon seller, the ultimate goal is to have your products rank at the top of organic search results, attracting more potential customers and boosting profitable revenue.In the fiercely competitive world of Amazon, mastering advanced SEO s
In our visually-driven society, a picture speaks volumes, and this is especially true in the world of online shopping.On Amazon, product images are not just eye-catching visuals; they are critical drivers of click-through rates, sales, and over
The world is brimming with creative individuals who constantly generate brilliant ideas for new and innovative products. Transformative innovation that offers unique solutions and aligns with cultural values holds tremendous potential for succe
In the vast digital landscape, where online marketplaces have revolutionized how we buy and sell goods and services, questions arise about the potential for these platforms to become monopolies.Giants such as Amazon reign supreme, but even the
Amazon, the ecommerce powerhouse, is renowned for its frequent launches and experiments, often unveiling new features in April and October.It is continuously innovating and ceaselessly exploring new avenues and refining its offerings to defend
In today's episode, I am joined by Malia Kim, Director of Presence at Avenue7Media, and James Ford-Bey, Head of Catalog at Avenue7Media, to discuss the complexities of variations, multipacks, and bundles on Amazon.While these tactics can be ben
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