Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona!

Happy New Year to everyone listening to this episode! It’s been a wild one, but you made it. Well done! For those of you who are going into the new year wanting to bet on yourself and make the leap, it’s time to define your “One Word.” This is that one word that will define your goal for this year. Today, I’ll break down the impact this technique can have and how your word needs to be simple enough to execute but powerful enough to be bigger than just you.

So let’s open our minds, dive in, and learn how to master this “One Word”.

[00:01 – 04:30] Opening Segment

• I talk about my passion for this podcast and my vision for change
• I introduce the topic for today’s episode
• • A technique to ground yourself when it gets tough 
  • “One Word”

[04:31 – 07:26] Mastering the "One Word" Technique

• Reflect, pray, and meditate on one word that is a seed you want to plant 
• • Keep it simple and chunk it down 
  • One word to define your intention and goal
• The example of my one word
• • “Surrender” 

If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains.

• See the link below to book your free consultation today

[07:27 – 13:20] Your One Word is Bigger Than You

• How this technique has benefited me
• • Using the word to relinquish my sense of control 
  • It’s not about me
  • • It’s a reminder that it’s all about impacting others
• Advice for those trying to take the leap 
• • It’s okay to recognize that this shit is scary!
  • The future is full of uncertainty 
  • You’re not in control, God is, let Him work
• Finding your word 
• • Lean into surrender and uncertainty
  • Remember it’s a greater mission than you 
• A final prayer for you for the end of this year
• • The victory is ALREADY your’s
• Final words

Tweetable Quotes:

“Not only am I not in control, but it’s not about me, it’s not about what I want.” - Karl Sona

“You may have a deep, underlying sense of knowingness, you may have a strong sense of confidence, but you don’t have a crystal ball… you’re not truly in control… Surrender.” - Karl Sona

Resources Mentioned: 

• One Word - book

Let’s connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at [email protected] with any questions. 

You don’t have to be anyone other than who you are to be a world-class CEO!