Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona!

We live in a world that is constantly programming us to go fast. The problem entrepreneurs face when they adopt this mindset is that we quit far too soon when we don’t see quick results. In this solo episode, I’m going to challenge that view, explore what it means to play the long game, and unpack going from “6-figures in one month” thinking, to 7-figures in the long term!

Are you willing to stay in the game to make sure you get the win? Dive in if you want to learn how to play the long game by combining optimism with realism. 

[00:01 – 04:30] Opening Segment

• Welcome to the show, I talk about our focus over the last couple of weeks
• I talk about my past experience with podcasting
• I introduce the topic for today’s episode
• • Bringing up the concept of “the long game” 
  • Challenging my own short-sighted views 
  • The temptation is to think our business has to grow fast 

[04:31 – 07:53] Stop Chasing Exceptions to the Rule

• Identifying the noise that makes us think we need to move fast
• • Ex: “how I grew my business in 30 days” 
  • Going from 0 to 6 figures in a month is the exception, not the rule 
• When things go slow, there is nothing wrong with you 
• • Don’t give up a 7-figure opportunity chasing a 6-figure exception

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• See the link below to book your free consultation today

[07:54 – 12:07] Play the Long Game; Combining Optimism with Realism

• It’s time to adopt patience
• • We need to become more realistic
  • Combine optimism with realism
• Monitor your self-talk
• • Plan for the best-case scenario AND the worst-case scenario
  • Turn over every stone possible 
• Underwrite what you’re willing to invest
• • How much time and money are you willing to invest? 
• Set yourself a realistic time frame to avoid dropping out too early 
• Final words

Tweetable Quotes:

“‘It should take me half a year to go from 0 to 6-figures, right…?’ The consequence of that thinking is you end up quitting on an opportunity that could have gotten you to 7-figures had you just stuck with it long enough.” - Karl Sona

“It’s awesome to plan for the best-case scenario, but when you’re just starting out, how do you underwrite the worst-case scenario…? Think about what you’re willing to invest from a time perspective.” - Karl Sona

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Let’s connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at [email protected] with any questions. 

You don’t have to be anyone other than who you are to be a world-class CEO!