Deb and Mel talk on what’s caught their attention this week. Dr Deb looks at using the hero and villain storyline in a PR campaign. Dr Mel takes on organisational listening, exploring why organisations engage or not in listening to stakeholders and others. This week they sip Australian Hunter Valley First Creek 2015 Verdelho in their quest … Continue reading PR Doctors: Deb and Mel on PR Episode 2 →
Podchaser is the ultimate destination for podcast data, search, and discovery. Learn More