Scott Greenberg is the go-to expert for organizations aiming to elevate their business and the people behind them. With a unique blend of strategic business acumen and human-focused leadership, Scott is the catalyst for holistic business transformation. Scott dives deep into the human elements that directly impact business performance. He equips leaders with a peak performance mindset, empowering them to lead more effectively and cultivate high-performing teams. His innovative management tool, 30-Second Leadership, has revolutionized the way businesses enhance employee mindset, skillset, and overall performance.

Scott Greenberg is the go-to expert for organizations aiming to elevate their business and the people behind them. With a unique blend of strategic business acumen and human-focused leadership, Scott is the catalyst for holistic business transformation. Scott dives deep into the human elements that directly impact business performance. He equips leaders with a peak performance mindset, empowering them to lead more effectively and cultivate high-performing teams. His innovative management tool, 30-Second Leadership, has revolutionized the way businesses enhance employee mindset, skillset, and overall performance.

A well-known international speaker, Scott has given presentations in all 50 U.S. states and throughout the world with clients including McDonald’s, the U.S. Air Force, TEDx, Allstate, Great Clips, Wyndham Hotel Group, RE/MAX, Salesforce, Cargill, Columbia Sportswear, Amgen Pharmaceuticals, Nike, Young Presidents Organization, and countless others.

For ten years, Scott was a multi-unit franchisee with Edible Arrangements. In addition to building a top-ranked flagship store in Los Angeles, Scott acquired a second struggling location and made it profitable within a year. His operation won the Edible Arrangements “Best Customer Service” and “Manager of the Year” awards out of more than 1,000 locations worldwide.

Scott serves as a contributing writer for Entrepreneur.com, Global Franchise Magazine, and Nation’s Restaurant News, and is the author of the The Wealthy Franchisee: Game-Changing Steps to Becoming a Thriving Franchise Superstar as well as his forthcoming title, Stop the Shift Show: Turn Your Struggling Hourly Workers Into a Top-Performing Team.

During the interview we discuss…

• how to improve the performance of hourly workers
• results-oriented vs. people-oriented management
• understanding the values and expectations of younger generations
• boost your credibility with employees through character, connection, and competence
• 3 key steps for building a strong workplace culture
• how to diagnose employee performance and choose appropriate coaching
• the four personality types of hourly employees
• how to transform a franchise into a thriving business of your own

Get in touch after the interview…

• Website: https://scottgreenberg.com/
• LinkedIn: https://www.linkedin.com/in/scott-greenberg-1b17539/
• X: https://x.com/GreenbergScott

Read Scott’s book, "Stop the Shift Show: Turn Your Struggling Hourly Workers Into a Top-Performing Team" https://www.amazon.com/Stop-Shift-Show-Struggling-Top-Performing/dp/1642011622

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