Barry Adams is an independent SEO Consultant for news publishers. He is the Founder of Polemic Digital, a specialist SEO consultancy for news publishers. He joins me on this episode of Talks with SEOs (#TwSEOs) where we discuss keyword research for news publishers.

News publishing is fast-paced. It's an industry where content optimisation needs to be perfect before publication. You don't get a second chance to optimise a piece of content, post-launch.

To maximise on your traffic potential, content optimisation requires alignment with the various teams, pre-launch. There are no do-overs if you miss the current news cycle. You simply need better preparation for the next one.

How do SEOs contend with this preparation when it comes to keyword research? How far ahead does an SEO need to make adequate preparations? Is it even worth doing keyword research - in the traditional sense...? Barry Adams and I discuss on episode of Talks with SEOs (#TwSEOs).

Watch the video conversation with Barry on YouTube.

Barry's websites and LinkedIn:
https://www.linkedin.com/in/barryadams/
https://www.seoforgooglenews.com/
https://www.polemicdigital.com/

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Talks with SEOs (#TwSEOs) is an SEO Thought Leadership podcast series for SEOs. Brought to you by Democratizing SEO and hosted by Austine Esezobor (SEO Consultant and Founder), this series is to influence your SEO mindset for you to advance business growth.