In this debut episode of Dental Founder, Dr. Jessica Emery sits down with Mallory Stewart, a dental hygienist, teeth whitening specialist and founder of SMRKLSS, a growing oral care brand built around confidence, simplicity and loving your real smile.

Key Takeaways

• Why whitening is an untapped opportunity in dental practices
• How Mallory found a dental formulator and developed her hero product, Smile Sealer
• The reality of product development - costs, timelines, and iterations
• How collaboration between dental professionals and independent whitening businesses benefits everyone
• Why influencer marketing helped put SMRKLSS on the map
• The mindset shift required to go from employee to founder
• Why being comfortable with discomfort is the key to growth

Connect with Mallory

Instagram: https://www.instagram.com/smrklss/

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Ready to Go Deeper?

If this episode lit a fire in you, Dental Founder Academy is your next step. This is where we help women in dentistry build bold, beautiful brands and businesses on their own terms with the strategy, support and sisterhood to back it up.

👉 Check out Dental Founder Academy at https://dentalsoiree.com/dental-founder-academy