Internal communications is an area of public relations that often gets missed when digital technology is discussed, largely because the likes of Facebook, Twitter and LinkedIn are all external-facing. But innovation in IC is arguably greater than outward-facing communications channels, with the likes of Office 365, Facebook Workplace, Yammer and Slack providing internal communicators with a plethora of platforms to choose from.

In this episode of the Digital Download podcast, I talk to Rachel Miller, founder of All Things IC, about how digital technology is impacting internal communications strategy, the opportunities digital tools provide and the challenges they present.

Here's what you'll learn in this episode:

How internal communications has evolved in the last five yearsHow shadow comms has risen to fill the gaps where organisations have failed to adopt digitalWhat the impact of GDPR is on internal communicationsHow digital can bridge the gap between external perceptions and the reality of internal cultureWhy giving employees a voice is so valuable to an organisationWhy Office 365 is having such a big impact on effective internal communicationsWhy a great intranet is central to a great internal communications strategyWhat the role of content is in internal digital communications

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 Useful Links from Today's Show

The Big Yak 2018 unconferenceThe Gatehouse State of the Sector censusHow Bristol Water is Preparing for GDPR from AllThingsICHow the Post Office Encourages Leadership Comms from AllThingsIC#lifeatloreal hashtag on Twitter

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