About this episode

In this episode, Katherine and Jim celebrate the victories of Lea Scudamore, SEO at Aimclear, a leading digital marketing agency and 17 times winner of the US Search Awards. 

In the interview, Lea reveals the powerful story behind her passion in digital accessibility and how she began her career in the industry. Lea also walks us through how to ramp yourself up in making a website accessible and selling through accessibility to your clients or internal stakeholders, and the risk to your organization if you ignore accessibility.

Key takeaways

• How to make websites accessible to people with disabilities?
• How to add accessibility to your SEO service offerings?
• How to test your site for accessibility?
• How to convince and push your clients to take action?
• How to encourage your clients to write about various topics?
• Where to find templates to help make your site more accessible?
• Where to find a beginner’s guide to accessibility?

Connect with Lea Scudamore

• Find out what Aimclear is all about.
• Follow Lea on Twitter
• Connect with Lea on LinkedIn

Linked resources

Available on podcast webpage.

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