The Digital Media Branding Podcast is a weekly series where I help you dig through all the digital media clutter in a way that will help you figure out what makes sense and what is important so that you can get the most out of your website, web apps, mobile apps and social media efforts. Since 1997, I've been fortunate enough to help all kinds of companies extend their brand's reach out far beyond traditional marketing by leveraging technology in creative and innovative ways. I've helped small business owners; new business start-ups as well as large fortune 50 companies create profit centers around their brand's products, content and information. I will cover topics that will make it easy for you to understand how to effectively deliver your message across all available digital platforms.