This podcast is for you: the entrepreneur, business owner, solopreneur, self employed striver, or business person who wants to do it better. By better I mean more profitably, more happily, and for as many years as you choose. That’s what doing business better is about. I quit my Fortune 500 job in 1994 to pursue a life and business of my choice. All these years later I’m still driven by my original “why” that made me an entrepreneur: to be more creative and rewarded financially for my accomplishments.