In this episode, you get conversion rate optimization tips from the ultimate CRO-expert Peep Laja, the principal of CXL Institute. He goes over what types of research you must conduct to find out where to optimize your site, how to run tests, and finally, he shares guidelines on what high-converting pages look like - and tells you what elements you must include.

Peep Lajas recommendations, if you want to learn more:

https://conversionxl.com/blog/how-to-come-up-with-more-winning-tests-using-data/ https://conversionxl.com/blog/stopping-ab-tests-how-many-conversions-do-i-need/ https://conversionxl.com/research-study/product-image-size-engagement/ https://conversionxl.com/research-study/product-copy-engagement/