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Plan C: Every Brand Needs to Have a China Strategy Before it's Too Late

Oct 10th, 2019 29m 16s

The NBA sparked an international controversy, now brands need to decide what their "Plan C" is before it's too late. We also discuss the resurgence of profitable companies, is the growth over everything trend over? And finally, how Amazon is go

The Power of Doing Content Right: From $0 to $100M Acquisition in 6 years

Oct 2nd, 2019 23m 5s

As ad costs rise, content may be the best investment your business ever makes if you do it right. In this episode David Gil discusses the recent Food52 acquisition, which valued the company at $100M, and how they used content to drive tens of m

Amazon's New Retargeting Ads, Shopify Fulfillment Network, Guide for CCPA Compliance

Sep 24th, 2019 20m 9s

Amazon has released a new type of sponsored ad allowing sellers to retarget listing visitors, Shopfiy's Fulfillment Network gets an upgrade, what you need to know about California's new privacy law (CCPA), and much more. Amazon's New Ads - (2:4

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