Apple has announced changes with iOS 14 that will affect how they receive and process conversion events from tools such as Facebook Pixel. In this episode, I talk about how to prepare. Make sure to join my Ecommerce Mastery Community to stay up

Marketing Angles: How to Sell Products When Markets are Saturated

Jan 13th, 2021 6m 48s

Ever reached a point where your thought that your market is saturated? In this podcast episode you will learn how to use marketing angles to find new audiences and sell more products. Most digital marketers only use customer avatars or personas

The Ultimate Shopify Success Equation

Dec 30th, 2020 6m 18s

To generate more sales with your ecommerce business in 2021, you need to know the four ingredients of the Ultimate Shopify Success Equation. Listen to this episode to raise your awareness about the different factors that contribute the most to

The 15 Conversion Rate Optimisation Strategies for Shopify

Dec 23rd, 2020 10m 7s

Did you wonder why running ads to your new online shop does not lead to a lot of sales? If you have never heard of conversion rate optimisation (CRO) before: it is the art and science of optimising your ecommerce website or landing page to incr

The Ultimate Black Friday Ecommerce Strategy

Nov 11th, 2020 6m 33s

Wonder what strategy you need to follow to make Black Friday a success for your online ecommerce business? Look no further and listen to this episode that reveals the exact steps you need to take to get your online shop visitors to buy. Want to

The Real Reason Why You Should Order a Product Sample

Oct 12th, 2020 7m 14s

Many ecommerce entrepreneurs order product samples just for quality check purposes but there is a way more important reason why you should order product samples and many ecommerce entrepreneurs are not going this extra step. The participants of

The Best Shopify Theme for Starting Your Ecommerce Business

Oct 9th, 2020 6m 11s

Instead of spending too much time researching what Shopify theme to use for starting your online ecommerce business, choose the one I introduce in this episode and then start taking action. The one I am recommending helped me to make about $1,0

How to Advertise Emotional Products Through Social Media

Sep 23rd, 2020 7m 31s

In this episode, I explain what emotional products are and why you must use a different approach when advertising them on social media. Emotional products are attached to a greater meaning or significance. People generally care more about these

The 4 Different Ecommerce Product Categories

Sep 18th, 2020 9m 57s

There are four ecommerce product categories and you want to know them all before spending money to build your own Shopify store. Understanding the last category can help you to quickly spot a winning product. I also provide two examples of ecom

How This Software Helped Me to Go From $0 to $100 in 24 Hours

Sep 11th, 2020 8m 53s

I am a big fan of analytics programmes since they are able to generate behavioural data that can be used to increase any website’s conversion rate. Whenever you launch a website, you should obviously install Google Analytics but there is anothe

Increase Your Shopify Sales Through This Ad Strategy

Sep 8th, 2020 5m 12s

If you have multiple products in your Shopify store, then make sure to test the ad strategy discussed in this episode. I will also explain what to be aware of so that you will be able to generate a strong ROAS.

The Most Important Insight for Ecommerce Businesses

Sep 3rd, 2020 8m 18s

A book that was published in 1966 changed the way people think about marketing. This episode talks about an insight that will help you to become more successful in whatever market you plan to enter.

Contrarianism: How Entrepreneurs Can Succeed by Doing Things Different From the Mass

Jul 24th, 2020 7m 18s

A contrarian is someone who takes a contrary view or action, especially an investor who makes decisions that contradict prevailing wisdom, as in buying securities that are unpopular at the time. Entrepreneurs who understand this concept might b

Second Order Thinking: How Your Decisions Today Impact Your Future

Jul 19th, 2020 8m 32s

In this episode, you will learn what Second Order Thinking is and why it is very important for bootstrapped entrepreneurs. Most people seek instant gratification and do not consider the consequences of their actions. But entrepreneurs need thin

How to generate free traffic to increase your sales

Jul 14th, 2020 6m 57s

The number 1 priority of your business is to generate traffic. Without new prospects learning about you and your products or services, your business will eventually vanish. Learn about how to generate free traffic in this podcast episode withou

How to thrive despite of social peer pressure

Jul 14th, 2020 5m 49s

Want to start a business or something like a podcast but are holding back? I introduce some ideas about how to break through and starting taking the required action to get moving.

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