This month, special guest Weldon Whitener, ex-Head of Pricing at Amazon, joins us to discuss the intelligence gap between visibility and price when trying to improve conversion rates in a competitive online space. We explore: - How pricing strategies have been built in the past, and why this is changing - How brands can use pricing data and search data in tandem to enhance their pricing strategies - How brands can save time and scale their pricing strategies - Weldon’s expert opinion on creating a competitive online pricing strategy