Overnight Marketing Success Is A Myth!

Do you feel like you are the only one who can’t figure out the secret to overnight success?

If you do, you are not alone!

I am here to share that overnight success is a myth and you are not grasping the entire backstory to someone’s success!

I bet you may even think that marketing giants like McDonald’s were an overnight success?!

I often thought that if they create a new burger, everyone rushes out to buy it.

It seems possible, right? WRONG!!!

Well once again I am here to let you in on a secret…

If you think marketing is a piece of cake for McDonald's, then you are thinking wrong again, just like me!

Take it from Cheryl Fazendin, she has a total of 35+ years working for McDonald’s in marketing and advertising.

Cheryl’s experience with McDonald’s ranges from Field Marketing, Regional Marketing Director, Divisional Marketing Director, National Marketing, to the Brand Innovation Team Senior Director.

Listen in to this podcast as Cheryl shares how overnight success is a myth, and even an empire like McDonald’s has to take the time needed to do the required market research, engage with passion, and pursue continued marketing persistence.