Today in this episode of the podcast, we’ll be unpacking one of the common things that I often hear from early stage video strategists, particularly when they've established a reputation as a video producer. So if this is you, this is gonna be super valuable for you as well. 

The thing that I often hear time and time again is the idea that I've built my business around producing video content for clients. They come to me to make, to get the videos made that I've been known to make and in the style that I'm known to make them. And I understand the value of helping our clients develop a better strategy behind their content, better execute their content so that the content that I produce actually gets results. But they say to me, how do I transition the conversation with my clients to be more around strategy first rather than them just coming to me for video? Well, whatever that conversation looks like for you, I'm sure it's probably a conversation you've either had or you've experienced before or maybe you feel that you will have in the future. So what I want to do in this episode is share with you some ideas that I have and that I've executed and that have worked for me in order to really smoothly and take control of that conversation and smoothly move people towards thinking about strategy and thinking about you and the value that you can provide their business as a video strategist. 

If you found this episode of value I’d love for you to reach out and let me know on Instagram @engage_ben or email [email protected]

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