In this episode we are joined by Luke Hemsley the founder of Wednesdays Domaine, the alcohol free wine business that is taking the UK by storm. 

Luke has an eclectic career from working at a global trading firm, to a startup in the fintech space all the way to his latest endeavour which focuses on the alcohol free segment of the market. 

He is now selling his products across a number of independent retailers and bars across the UK. 

This is a great episode for anyone looking at starting up a business with Luke going into the gritty details of getting a product off the ground and into physical outlets

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