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How to Make Money On Airbnb Without Owning Property with Jon Bell and Julian Sage: An EOFire Classic from 2021

How to Make Money On Airbnb Without Owning Property with Jon Bell and Julian Sage: An EOFire Classic from 2021

Released Sunday, 7th April 2024
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How to Make Money On Airbnb Without Owning Property with Jon Bell and Julian Sage: An EOFire Classic from 2021

How to Make Money On Airbnb Without Owning Property with Jon Bell and Julian Sage: An EOFire Classic from 2021

How to Make Money On Airbnb Without Owning Property with Jon Bell and Julian Sage: An EOFire Classic from 2021

How to Make Money On Airbnb Without Owning Property with Jon Bell and Julian Sage: An EOFire Classic from 2021

Sunday, 7th April 2024
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0:01

Who's ready to rock today, Fire

0:03

Nation? JLD here and welcome

0:06

to Entrepreneurs on Fire brought to you

0:08

by the HubSpot podcast network, the audio

0:10

destination for business professionals with great shows

0:12

like Talking Too Loud. Today, we're pulling

0:14

a classic episode from the archives and

0:16

we'll be breaking down how to make

0:18

money on Airbnb without owning property.

0:20

To drop these value bombs, I brought to

0:22

John Bell and Julian Sage into EO Fire

0:24

Studios. John and Julian teach people

0:26

how to build a six or seven figure

0:29

business on Airbnb without owning property.

0:32

Now number one, Fire Nation, a lot of people

0:34

think that Airbnb is a fad. John and Julian,

0:36

they talk about this, but listen, things

0:38

are not easy. They talk about this as well. So surround

0:40

yourself with people who are successful and where you want to

0:42

be. And also Airbnb is a place

0:44

where it's not necessarily a city you have to

0:46

be in. It's an experience platform. So think

0:49

about that tree house, tent in the

0:51

middle of a woods, lakefront home. These

0:53

are things that can kill it on Airbnb

0:56

and so much more. And a big thank

0:58

you for sponsoring today's episode goes to John,

1:00

Julian, and our sponsors. Marketing

1:02

Made Simple hosted by my friend, Dr. JJ

1:04

Peterson is brought to you by the HubSpot

1:07

podcast network, the audio destination for business professionals.

1:10

Marketing Made Simple brings you practical tips to make

1:12

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A recent episode all about how Liquid IV is

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spread your message to millions. So

1:48

what's up Fire Nation? We have

1:50

John and Julian joining us today

1:52

and we're going to get to

1:54

hear both of their backstories before

1:56

we dive into some real detail

1:59

about Airbnb. and B and all its awesomeness.

2:02

And let's just start with John.

2:04

And John, why exactly did you

2:06

quit buying real estate and instead

2:08

build a business without owning property?

2:10

What's the deal with that? Well,

2:12

it came down to a couple

2:14

of very important things where let's

2:16

talk about cashflow and just being

2:18

able to generate that cashflow. Of

2:20

course, the old way is

2:22

to go in and buy a multifamily and

2:25

rent it out and possibly make $400 to $500 a door, if

2:28

you're lucky, and go

2:31

about it that way. Well, I found something, short-term

2:34

rentals specifically, that allowed me to go

2:36

out and still do the same thing

2:39

with the same property. But I can

2:41

also accelerate it by going out and

2:43

still renting other people's properties and

2:45

then pulling in somewhere around $1,500 to $1,000 a door

2:50

for that same apartment. And then I would

2:52

have great tenants, right? I'm not looking at

2:54

those tenants that are just gonna kind of

2:56

mess up the place and they're long-term, the

2:59

place stays absolutely great. It

3:01

was the best thing that I found

3:03

and I could 10X what I would do

3:05

with flipping a home. If I

3:07

had $40,000, let's just say that was four

3:09

units, four units, $4,000 generated a

3:11

month. I

3:13

couldn't do that with regular

3:16

multifamily leases or

3:18

rents or anything that way. This is really important

3:21

stuff, Fire Nation, to think about the

3:23

new world that we live in right here. Kate and

3:25

I went on a 90-day European trip where

3:29

we stayed at 17 different Airbnbs

3:31

over the course of those 90

3:34

days and various European countries. We're

3:36

talking all the way from Italy,

3:38

all the way up to Scotland and everywhere

3:40

in between. And I'll tell you, we

3:42

went in, they were nice, they were neat. We stayed

3:44

for four days, five days max. We

3:47

left the place neat and clean and they

3:49

got a very high rate for that because

3:51

again, we were just short-term renters. We were

3:53

in, we were out. And then I'm sure

3:55

the person was coming within a couple hours

3:57

to take our place for the next little...

4:00

short run and this is a world

4:02

that we can now live in when you have

4:04

a tool like this that allows you to really

4:06

make things happen. But John, I want to ask

4:08

you real quick before we pass it over to

4:10

Julian, obviously Robert Kiyosaki, he's

4:12

still alive, but if he was dead, would

4:15

he be spinning in his grave hearing you

4:17

talk about this stuff? Absolutely not or maybe

4:19

so if he didn't take advantage of it.

4:23

Actually I did read he's got a

4:25

new book and he's talking about not

4:27

owning real estate. Maybe he's already

4:29

hip. Maybe that's the new message. Hey,

4:31

one thing I know about Robert and this is legit

4:34

is he is always learning. He's always

4:36

educating himself. He's always saying what's the

4:38

best thing now and he's not afraid

4:40

to change his mind when he knows

4:42

his time too. So that's cool stuff.

4:45

Now Julian, you as I mentioned

4:47

in the introduction as well went

4:49

from this struggling entrepreneur and

4:51

now you found success through Airbnb

4:54

management specifically. So tell us that

4:56

story. I want to give a

4:58

little pre-context. There's two different strategies

5:00

that we're talking about here. What John

5:02

is talking about is this concept called

5:04

mass release investing or rental arbitrage and

5:06

the whole idea there is that you

5:08

don't have to own property in order

5:10

to benefit from it and just

5:12

to give kind of a little back story

5:14

with myself, I'm a military guy. We

5:18

don't get paid a whole lot and I

5:20

actually got started in entrepreneurship listening

5:22

to guys like yourself, John, listen

5:25

to Andrew Warner from Mixer G,

5:27

Pat Flynn, Smart Passive Income. So

5:29

that's really what got that fire in me to

5:31

even get started on this entrepreneurial journey but what

5:34

I realized with entrepreneurship is a lot of the

5:36

things that people talk about or that they tell

5:38

you to get entrepreneurship for, it costs a lot

5:40

of money and takes a lot of time. I

5:43

went to actually started and tried to

5:45

develop a mobile cooking. When

5:48

my dad had cancer, I

5:50

wanted to create something to be able to help him and

5:52

I had no clue. I just listened to shows like yours,

5:55

I got inspired, I thought, man, I can do this but

5:57

it costs a lot of money. I spent over $1,000. nearly

6:00

$20,000 to develop this cooking app and

6:02

then I was never able

6:05

to finish it because it just started costing

6:07

so much. So I

6:09

honestly I decided to quit entrepreneurship, just

6:11

get my degree and stay in the

6:13

military but it wasn't until my

6:15

wife and I bought our first house using this thing

6:17

called the VA loan so I didn't didn't require like

6:20

any any large down payment or anything like that so

6:22

it's one of the benefits of being in the

6:24

military but I bought this house and

6:26

I was trying to save money because living in

6:28

DC it's really expensive you know the rents over

6:30

here it's like over $2,000 a month and

6:33

you know my wife said to me she said you know

6:35

why don't why don't we try to rent out the basement

6:37

on Airbnb to try to save some money and

6:39

this little entrepreneurial light bulb kicked in you know

6:41

I had that fire come back and

6:45

we decided to rent it

6:47

online and quickly realized that it was able

6:49

to cover the cost of the mortgage. I

6:52

was I was blown away you know being able

6:54

to make $2,000 a month off of a basement unit

6:57

and I wanted to find out what are more

7:00

people like are there people that are doing this

7:02

at scale because from what I've heard when you

7:04

buy property you might make a few hundred dollars

7:06

but that's not a sustainable way and it's not

7:08

an easy way for someone that's not making a

7:10

lot of money so I

7:12

went online I started looking for people and I actually

7:14

found John in

7:17

a Facebook group and I decided

7:19

to interview him and through my

7:21

podcast so I started interviewing him

7:23

I interviewed other people and quickly

7:26

realized that there's so many people there's hundreds and

7:28

thousands of people that are making a

7:30

living on without owning property one of

7:32

the models that John like I said

7:34

utilizes is this model called mass releasing

7:36

or rental arbitrage where you're essentially just

7:38

a leasing apartment so you don't own

7:40

the property but another model

7:42

that I actually started utilizing to be

7:44

able to increase my cash flow was

7:46

co-hosting or property management so I would

7:49

actually find other property owners that had

7:51

invested the money had the time and

7:53

put all of that into property and

7:55

then I would just manage it for

7:57

them and then get a commission based

7:59

off of of managing the property the same way

8:01

like I managed my basement unit. And again,

8:04

that's called co-hosting. And that's one of the

8:06

strategies that I'm really excited to

8:08

share as well. Well, I love just talking about

8:10

new concepts like this. And Fire Nation, it's not

8:12

like it's even super new because listen, Airbnb has

8:14

been around for a bit, but

8:16

now you're getting to this place where you're

8:18

having people like John and Julian who are

8:20

just really figuring out how to do it

8:22

right. And as we talk about on the

8:25

show, success leaves clues. So listen to their

8:27

success, follow their clues

8:30

and you make things happen. And I love the fact

8:32

that, you know, now that I've been hosting entrepreneurs on

8:34

Fire for a decade, I've interviewed over 3000 successful

8:36

entrepreneurs, you know, I'm getting more and more

8:39

guests on the show who literally were inspired

8:41

by the show to go launch their thing.

8:43

Now it'd become massive successes over the years.

8:45

And now I get to interview them, you

8:47

know, before it was like in the early

8:49

days, I was like having to interview people

8:52

who had been successful five years prior. I even

8:54

started the podcast doing something completely unrelated. So Julian,

8:56

thanks for sharing that part of the story. That

8:58

was super cool. And I'm really proud of what

9:00

you've accomplished. And of course, you know, as a fellow combat

9:03

veteran, I thank you for your service brother.

9:05

And let's just keep it with you right

9:07

now. Why Julian, is

9:10

Airbnb changing the entire game

9:14

for real estate? I think it just goes back

9:16

to that idea that Airbnb, think

9:18

of Airbnb kind of like as a platform.

9:21

So the same way that Amazon is a platform for

9:23

people to be able to build, it

9:25

disrupts the e-commerce or it disrupts the

9:28

retail brick and mortar industry. The

9:30

same way that Uber disrupted the

9:32

taxi industry, YouTube disrupting traditional media,

9:36

Airbnb is changing the way real estate is

9:38

done because now it completely opens up a

9:40

new market of being able to leverage real

9:43

estate like John was talking about before where

9:45

you'd have to purchase a property and then

9:47

rent it out. Now you don't even have

9:49

to purchase property anymore. You can

9:51

just short term rent it. And there's so many different creative ways

9:54

that you can leverage the power

9:56

of short term rentals utilizing platforms

9:59

like. Airbnb. So Fire Nation, we're going

10:01

to take a break. We're going to thank

10:03

our sponsors. But when we get back, I'm

10:05

going to have John answer this same question

10:08

about why Airbnb is changing the game for

10:10

real estate. We're going to talk about where

10:12

most people fail, like where people going wrong

10:14

when it comes to Airbnb investing and so

10:16

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that's thought-leader.com/FIRE. So John,

13:22

we are back, brother, and as I teased before

13:24

the break, I want to pass this same question

13:26

back to you. Why is

13:28

Airbnb changing the game from real estate

13:31

and maybe even walk us through how

13:33

you came up with this

13:35

real estate arbitrage idea that you're now

13:37

using so effectively? Let's take it to

13:39

the examples of disruptors in the space.

13:41

I mean, we got Uber when it

13:44

came around. People

13:46

were kind of like, oh, you know, taxis

13:48

and app, and they don't own cars. Then

13:51

there was Lyft that kind of came

13:53

along and did the exact same thing. Amazon,

13:56

not necessarily owning any products

13:58

at first. but

14:00

still being able to make a lot of money. Airbnb

14:03

does the exact same thing. They actually

14:05

list properties, but they don't own them.

14:07

So that's why I like to rental

14:09

arbitrage. I can have the property,

14:11

I can get it listed on one of

14:13

these platforms or multiple platforms, and I don't

14:15

need to own it. I'm just taking their

14:17

model down to the

14:19

finer level and then using that

14:22

to compound my cashflow.

14:24

That's why I think it's the biggest

14:26

game changer in this space. Just any

14:28

business that doesn't necessarily have to own

14:30

things to still generate a high amount

14:33

of revenue, I think is

14:35

great. So how are you finding these owners?

14:37

What strategies are you using to identify the

14:39

properties and talk with the owners, and what

14:41

does that communication look like? Talking

14:44

to the owners is probably the most difficult part

14:46

of the business. It's

14:48

conversational. Of course, you wanna talk to the right

14:50

person up front, but it's

14:52

really just exposing exactly what you're trying to

14:54

do. So it's a full

14:56

disclosure and to at least allow them to

14:58

come back with some of their objections. So

15:01

then you can kind of come back to

15:04

them and say, hey, this is how I

15:06

resolve this objection, of course. Most

15:08

people, when we talk about Airbnb, they say, oh,

15:10

that's the party place. No, I don't want a

15:13

party house. Well, we do certain things

15:15

to fight against that. Like we make sure we

15:17

have cameras, we have noise monitors. We

15:19

are not trying to end up on the news

15:21

because that hurts our business. We wanna provide a

15:24

space similar to that you went

15:26

to when you were traveling, clean,

15:29

comfortable, where you can cook, where you

15:31

can really just relax and treat it

15:33

as if it's your home. That's

15:35

what we wanna do and we wanna focus on that. So

15:38

what ways or strategy do you

15:40

use to first identify homes that

15:42

you might approach? I mean, it's

15:44

really understanding the market. Airbnb

15:47

is one of these places where it's

15:49

not necessarily a city that you have to be

15:52

in. It's an experience-based

15:54

platform. So maybe you have a tree

15:56

house, maybe you have a tent in

15:58

the middle of the city. the woods.

16:01

Maybe you have an apartment in the city or a

16:03

home in the city or a lakefront home. All

16:06

of these properties can kill it on

16:08

Airbnb because when you play up the

16:10

experience people will come just for that

16:12

experience itself. COVID

16:14

has taught us that hey social distancing

16:17

and people wanting to get out of

16:19

the cities out to

16:21

those spaces that are more spread out those

16:24

places have seen major growth and

16:27

it's still the experience that those

16:30

people are going for while looking

16:33

for the comfort of home. So this

16:35

is really interesting Fire Nation. You're

16:37

looking for unique special experiential properties

16:40

and John once you've identified

16:42

a property so to say what

16:44

is the next step for you like what

16:47

steps have you successfully taken to identify who

16:49

owns that property how to contact them what

16:51

is first contact look like? You know sometimes

16:53

it's as simple as Zillow. Zillow

16:56

has a lot of information that you can

16:58

just find and if I'm really going to

17:00

an apartment building I don't need too much

17:02

more information than the management

17:04

company that's there and pretty much try to book

17:06

a tour. I'm gonna go try to go talk

17:08

to one of the managers that's there and I'm

17:11

gonna just again let them know exactly what I

17:13

want to do how I'm going to do it

17:15

and I'm gonna talk as if I

17:18

am really interested in as

17:20

many part apartments as they have available in

17:22

most cases I am we can

17:24

take them on by the 20s at

17:26

any given time so that

17:29

sometimes is a good outlet for them it's

17:32

a win-win relationship when it really

17:34

works out great and you fill

17:37

their occupancy they get their regular

17:40

market rent so they're not charging

17:42

anything extra but in

17:44

some cases you might work with a smaller owner

17:46

and they want a little bit extra

17:49

because they know you're going to be making

17:51

extra it's really about relationship building I'm

17:53

gonna digest the numbers we

17:55

use tools like AirDNA we

17:58

also just browse other sites

18:00

like Airbnb and HomeAway, and we look

18:02

at competitors within the space. We see

18:04

what they're charging, we look at their

18:06

calendars, and we try to

18:09

set a mark for ourselves on, hey, we

18:11

know we're gonna outperform because this person is

18:13

lacking in this area, or we're

18:15

gonna be right on par with this other person.

18:17

Maybe we can charge the exact same nightly rate.

18:19

How do you handle the objection from property managers

18:22

who might come back and say, well, we

18:24

can just put this up on Airbnb. What

18:26

would you say to that? Absolutely, you can. But

18:29

I mean, it's also, infants

18:32

can walk, really, but they have to start

18:34

somewhere. Instead of just kind

18:36

of standing up and walking from the first

18:38

day, you gotta crawl, you gotta go through

18:41

all these different stages. I've already gone through

18:43

them. We have

18:45

definitely experienced almost everything that you

18:47

can experience within the business with

18:49

over 1,000 reservations and multiple apartments,

18:55

multiple cities. There's so many

18:58

things that can kind of happen when you're

19:00

doing this business, and one

19:02

of the biggest misunderstandings is, one,

19:04

it's not real estate. This is

19:06

more hospitality than it is real

19:08

estate. And some of those people

19:10

come in with the real estate mind and they think,

19:12

hey, I get it listed, people come, they pay me

19:14

money. It's not quite like that. And

19:16

that's normally the first failure. I mean, one thing

19:18

I will say that was pretty cool is some

19:20

of those better Airbnbs that I stayed at, they

19:22

literally were offering upgrades. They're like, hey, do you

19:24

want us to have 10K cups waiting

19:28

for you? We'll go pick those up first. Do you want me to

19:30

pick up from the airports? Here's my rate.

19:32

And they were all super reasonable and it

19:34

all made sense, but they were all making

19:36

margin on those things. So people that were

19:38

really doing these Airbnbs right were opening my

19:40

eyes up to like, wow, you can really

19:43

layer in additional expenses. And so now, of

19:45

course you're gonna be booked out because you

19:47

can afford to be one of the more

19:49

reasonable places in the area that still looks

19:51

great. And then you layer in all these

19:53

additional hospitality experiences, and now you're making

19:55

as much or more money as those higher price

19:57

places that are just getting that one flat rate.

20:00

So Julian, let's flip it back to you,

20:02

brother. Where do most people

20:04

fail when it comes to Airbnb investing?

20:06

Well, I think maybe just kind of

20:08

piggybacking off of what John said or

20:10

what you said, John

20:12

Lee Dumas, was that

20:14

a lot of people, they think, why

20:16

don't I just go out and do this myself?

20:18

And that's probably where most people fail, where they

20:20

think that they can just go out and try

20:23

to do things on their own, whether that is

20:25

leasing a property and then starting

20:27

a hospitality business, or turning

20:30

their own property, thinking, I'm just going to, I

20:32

own this property, let me furnish it, and then

20:34

try to manage it myself. I

20:36

would say that's maybe one of the biggest

20:38

failures, people getting into this business and not

20:41

realizing how much systems and how much process

20:43

is involved. I know John really didn't talk

20:45

too much about it, but he comes from

20:47

an IT background, I'm an IT myself, so

20:49

we're very systems and process oriented. So

20:51

trying to reduce a lot

20:53

of the friction that is in this business,

20:55

because again, this isn't a real estate business,

20:57

this is hospitality, but for

21:00

the owners that are interested in getting into this business,

21:02

we do try to make this

21:04

a win-win situation. So people that are interested

21:06

in furnishing their property, they want to maximize

21:08

their rental income by turning them into short-term

21:10

rentals, they can partner with guys like ourselves

21:13

who run the business, who operate

21:15

and manage properties, so that way they're actually

21:17

able to increase their cash flow, just

21:19

to kind of give you some numbers, because I do like things that

21:22

kind of be a little bit more concrete. Let's

21:24

say a property owner rents out their space for

21:26

$2,000 a month. If

21:29

they decided to, let's say the

21:31

mortgage on that place is like 1,700, so they might be able to profit,

21:35

let's say $300, but let's

21:38

say they decided to short-term rent it, they could

21:40

potentially make, let's say $4,000. If

21:43

they're making $4,000, we'll charge

21:45

our management fee, so

21:47

let's say that's 20% for managing

21:49

the property, so we'll make $800 essentially,

21:54

so $4,000 minus the 800, that leaves 3,200, that

21:58

means they made a potentially... around

22:01

somewhere between like $12 or $1400 of profit that

22:05

they wouldn't have made. Maybe they only

22:07

made $300 if they long-term rented it, but as a

22:09

short-term rental, they're able to essentially three or four times

22:12

that, and they don't even have to do any of

22:14

the work themselves, which is why the management model,

22:17

the co-host model, it's such a powerful strategy

22:19

because the landlord is able to increase the

22:21

revenue. They don't have to put, they're the

22:24

ones that are investing their money, they purchase

22:26

the property, they purchase the furniture, and then

22:28

we just take our experience, our expertise, and

22:30

manage it for them. They're able to profit,

22:32

we're able to profit, and it's really a

22:35

win-win. John, I'm loving this stuff. I know

22:37

you're loving this stuff as well. Julian breaking down the numbers

22:39

like he is, that's what we

22:41

love to see. Curious

22:43

though, John, do you have any other

22:45

areas that you see most people just

22:48

continue to fail when it comes to

22:50

Airbnb investing? It's starting out and doing

22:53

furnishings. Everybody thinks that

22:55

they can go out and buy cheap

22:57

furniture and charge a high nightly rate,

22:59

and that just doesn't work, right?

23:02

You have a value category that you need

23:04

to add to every stay, and

23:06

your value needs to be equal to the interpretation

23:09

of what the person is gonna pay

23:12

and what they expect. Of course,

23:14

using words like luxury or sometimes used

23:17

so loosely that it

23:19

can be interpreted the wrong way, but sometimes

23:21

when you walk in the door, you can

23:23

tell, hey, this is a nice place because

23:25

they got nice stuff. Or

23:27

when you sit down on the couch and it starts

23:29

to wiggle side to side and I paid $500 a

23:31

night, I'm probably

23:33

gonna be a little upset about that. So

23:36

people think in a lot of cases that, hey,

23:38

I don't need to put a lot of money

23:40

into a property to get a big result, and

23:42

in fact, you kinda do. Julian,

23:45

anything you wanna add to what John just shared? You

23:48

wanna create a brand, and when people stay

23:50

at a property, I'm sure that there's

23:52

gonna be different categories, so let's say, some people might

23:55

prefer to stay at a Motel 6, other

23:57

people would rather stay at a Trump Hotel. Some

24:00

people want to stay at the Mariah. Everybody

24:02

has a different style. Even Mariah in

24:04

itself has so many different brands because it

24:06

caters to so many different types of people.

24:09

So one of the things that I commonly

24:11

hear is, oh, it's oversaturated.

24:13

There's too many people in this business. Well,

24:15

look at hotels. I mean, hotels, all they

24:17

are is providing a room. They

24:20

don't have anything else. It's just a square box. But

24:22

that square box is very different.

24:24

And hotels have been in business for centuries.

24:28

They've been around since the beginning of time. But

24:30

that square box, it's not the

24:32

box. It's the brand. It's the

24:35

style. It's what makes up that

24:37

property. And that's

24:39

really what we're doing here. So you can invest

24:41

very minimal. You could go Ikea and try to

24:43

furnish it that way. And you might be the

24:45

budget-friendly place. Or you might spend a little bit

24:47

more money. And you might be

24:50

the more expensive place. Or you might cater your place

24:52

to traveling nurses or to

24:54

family travelers. And you might be

24:56

the more family-oriented place. And then

24:58

just the subtle nuances between each

25:00

of those properties, each of those

25:02

styles, is gonna have so much.

25:05

So what I love so much about this,

25:07

and really what I think is kind of

25:09

core to the

25:11

Fire Nation belief was that there's

25:14

so much opportunity out there. And I really hope

25:16

that people realize that you can get into this

25:18

business. You don't have to own property anymore. It's

25:21

not oversaturated because there's so much opportunity for

25:23

you to be able to be an entrepreneur and

25:26

create the things that you wanna create. Yeah,

25:29

I hope people understand what I'm trying to

25:31

say here. Well Julien, you've gotten Fire Nation

25:33

fired up. Like I'm gonna be honest, you

25:35

and John have gotten Fire Nation fired up.

25:37

So how the heck can they learn more?

25:40

Best way would be to go

25:43

to shorttermsage.com backslash fire. We

25:47

have a free book that they can pick up.

25:49

There's no shipping or handling, anything like that. It's

25:51

completely free, as well as a

25:53

podcast. So like I said in the beginning,

25:56

JLD was that, you really inspired me to

25:58

get into the podcast thing. And

26:01

that's really what I started to do, was to talk

26:03

to guys like John, pick their brains,

26:05

find out what is a successful people

26:07

doing, and just really model that. And

26:09

after talking to 100 successful hosts, being

26:13

able to take that knowledge and then put

26:15

it into a book with the strategies that

26:17

myself and John have learned. And we decided

26:20

to give that away for free. So again,

26:22

that's shorttermstage.com backslash

26:24

fire. Fire Nation, I really

26:26

hope you're understanding what Julian's breaking down here.

26:28

I mean, he wanted to surround himself with

26:30

the right people. He launched a podcast, started

26:32

talking to the right people. One

26:35

of those individuals ended up being John. They

26:37

are now rocking it in a business together.

26:39

I mean, this is some really exciting stuff

26:41

when you make the decision to take action

26:43

and surround yourself with the right people. So

26:45

I'm gonna start with you, John, that will

26:47

have you go, Julian, as far

26:49

as giving us the one key takeaway

26:52

from everything, John, that

26:54

you've been talking about so far in this Masterclass.

26:56

What's one thing that you really wanna make sure

26:58

Fire Nation gets before we say goodbye? A lot

27:00

of people think it's a fad, right? Everybody wants

27:02

to kinda just go out and do it. But

27:05

doing it professionally is a completely different thing.

27:08

If you're not gonna really kinda immerse yourself

27:10

into the industry, you do need help. You

27:12

do need either somebody to co-host with you,

27:15

or you need somebody to actually hold your

27:17

hand through training or whatever, that

27:20

you can arm yourself with to make sure that

27:22

you're doing it the right way. There's

27:24

so many other things that can kinda hit you

27:26

in this business. Of course, this is kind of

27:29

day by day, and you're dealing

27:31

with people. So it's

27:33

kinda difficult sometimes dealing with

27:35

people because there's multiple different

27:37

personalities. The

27:40

joys of this business is you make

27:42

money daily. And that is one of

27:44

the most exciting things that I have

27:46

actually experienced is when my phone goes

27:48

off, I really like it

27:50

because I know, hey, I'm either closer to

27:52

some money or somebody has paid me some

27:54

money and I'm making it within the

27:56

next night or so. So that's what

27:58

I love about the business. in this, Julian

28:01

can definitely add on to that. There's

28:03

so much here. And if you really

28:05

want any more information from us, you

28:07

can definitely find us on shorttermsage.com. And

28:10

everything that we do there, we do a lot. We

28:13

have multiple different companies. Oh, Julian. It's

28:15

not easy. I thought that when I first

28:17

started listening to your podcast, JLD, was that

28:19

this would come so easily. I'd start my

28:21

cooking app, and then I'd become successful. It's

28:26

a long process. But I

28:28

realize that surrounding yourself with people that are successful

28:31

in where you want to be, rather

28:33

than just going out and starting that

28:35

cooking app on your own, or going

28:37

out and starting that property on

28:39

your own, you can really shortcut your learning curve. You

28:41

can save yourself so much time. And

28:44

hopefully by you succeeding and being able

28:46

to achieve your goals through

28:48

coaches, through mentors, you'll be able to shortcut

28:50

that learning curve and be able to do

28:52

the thing that you want to do, which

28:55

is, for me, was being able to spend more time with

28:57

my dad and my family. I

29:00

wish I learned that lesson sooner, but

29:03

I'm just grateful for where I am today, though. I

29:05

want to actually double down on what Julian said, because Fire

29:07

Nation, it's not easy. But guess what? It's

29:11

hard. And what I mean by hard is it's

29:13

hard to build your dream business.

29:16

It's hard to build something that

29:18

is providing real value and a message and

29:20

a mission out there to the world. But

29:23

it's also hard to be broke, to be living in

29:26

your parents' basement. It's also hard to be waking up

29:28

every morning and not being inspired to do what you

29:30

want to do, but what you have to do. It's

29:33

hard living a life where you feel unfulfilled. So

29:35

why don't you choose your hard? Why don't you

29:37

choose the hard that you want? And it's either

29:39

building a business of your dreams,

29:41

or it's the other hard that we just talked

29:44

about. And the best part is you get to

29:46

choose. And of course, you're Fire Nation, so we

29:48

know which choice you're making. John,

29:51

Julian, you Guys rocked the

29:53

mic today. And Fire Nation Knows that there's the average

29:55

of the five people they spend the most time with.

29:57

And You've been hanging out with JB and JS and

29:59

JLD. The guy who keep up

30:01

that heats. Visit: Short Term: sage.com/fire

30:04

Short Term: sage.com/fire Good That's incredible.

30:06

Guess the doing talked about and

30:08

of course short term see.com as

30:11

all information. The John was missing

30:13

and real quick. Julian What's the

30:15

name? Your podcast? short term rental

30:17

success stories or of vacation rental

30:20

machine at the top Topsy podcast

30:22

on I tunes. If you just

30:24

look up Air Bnb to say

30:27

been Air Bnb Fire Nation The

30:29

top two. Ones will pop up as

30:31

seems like do is listen to me

30:33

on how to have the right key

30:35

words for your podcasts. So congrats on

30:37

that. And of course you hold your

30:39

fire.com and type either John or Julian

30:41

in this or Spartans Uma space will

30:43

pop up with all the links. former

30:45

time short term sees.com/fire That's your call

30:48

to action. John Julian seems you both

30:50

so much for sharing your choose your

30:52

knowledge you are value With Fire Nation

30:54

said A for that We salute you

30:56

and will catch you on the flipside.

30:59

Hey. Fire Nation see the value bomb

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cause I was brought to you by

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