In this episode, Heikki Haldre, founder of Miros, shares his entrepreneurial journey and the inspiration behind creating a Deep Tech company. Miros aims to revolutionize human-computer interaction by focusing on wordless search and improving product findability in e-commerce. The company differentiates itself by using AI to predict images that users are thinking of, enabling a more intuitive search experience. Miros also contributes to sustainability in the fashion industry by promoting conscious consumerism. Heikki discusses the future of the retail industry and highlights Estonia as a thriving startup hub. He concludes by sharing recent achievements and goals for Miros.