In this episode, we chat with VP of Sales Strategy and Operations at SalesLoft, Jeremey Donavon. SalesLoft had to cancel its annual event, Rev2020, earlier this year. Some highlights of this brief chat.

On the canceling of Rev2020.

“If you were to go inside the Slack channels of SalesLoft, it was a really hard day. Our marketing team had poured their hearts and souls, for 6-9 months, into conference planning…”

The biggest impact of Coronavirus on events, so far?

“Shifting everything that was field marketing to digital. Digital could be search engine marketing, but digital is also virtual events.”

Will virtual events work?

“There’s this incredible hunger for any sort of…human interaction…It’s fundamental to know other people are out there and they care, and you care about them.”