When Trevor Wallace saw his friends talking about White Claw, he came up with the idea for a video that went insanely viral. The video led to almost $100K in sales - which all blew up in Trevor's face in less than 24 hours. Hear the whole incredible rollercoaster of a story, and how Trevor was able to turn it into a positive.trevorwallacecomedy.comLearn more about your ad choices. Visit podcastchoices.com/adchoices