Project Cake: Creating the World's No.1 Resource for Protein Powder-Based Recipes with Anna Sward

Released Monday, 26th November 2018

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Project Cake: Creating the World's No.1 Resource for Protein Powder-Based Recipes with Anna Sward

Monday, 26th November 2018

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Anna Sward holds a Ph.D. and is the CEO and founder of Protein Pow®, a brand born out of a website -proteinpow.com -that stands as the world’s number one resource for protein powder-based recipes. Anna pioneered the idea of protein powders as an ingredient in cooking as opposed to merely the basis for a shake and, in so doing, has created a global community of enthusiastic fans.

Her work has been featured in several leading magazines and Anna has worked with supplement companies worldwide, creating content, material, and consulting. Anna hosts cooking workshops with professional athletes and members of the general public alike and she is the author of The Ultimate Protein Powder Cookbook (2014; 2018), Protein Pow (2017), and the Protein Pow App (available for iOS & Android).

She is a published author, a Ph.D., entrepreneur and the nicest person doing this interview on her birthday. Anna and I talk about why healthy eating does not have to suck, how you can have your cake and eat it too and the recipe anatomy that you can try today to design the ultimate homemade protein bar. Stay tuned and get ready to think outside the shake.

“I wanted to make foods that people love eating and is satisfying.”

-Anna Sward

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Timestamps:

3:00 - Dr. Antonella’s story of how she almost got in trouble because of proteinpow.com

7:17 - How Anna started proteinpow.com and why protein powder is not only for bodybuilders

11:54 - Why healthy-eating and diet do not have to suck