FlightLOG Episode 7 - Brand And Advertising
FlightLOG Episode 7 - Brand And Advertising
FlightLOG Episode 7 - Brand And Advertising
Welcome to Episode 7 of FlightLOG, where this time we’re joined by Sam Talbot, Loganair Head Of Marketing And Brand.
We discuss something that we’re exposed to in almost all aspects of our lives, whether you're standing at a bus stop, checking out the traffic update, watching your favourite TV show or catching up on Insta.
It’s something you can’t escape - in this episode we’re talking about advertising and branding, and what that means for Loganair…
How does an airline tell its story to multiple audiences?
What story or stories does it tell?
How does it tell them?
In our brand-new podcast series: FlightLOG, we go behind the scenes with the experts from the UK’s largest regional airline.
From The Podcast
FlightLOG
In our brand-new podcast series: FlightLOG, we go behind the scenes with the experts from the UK’s largest regional airline. In the first three episodes, we reflect on what makes Loganair so unique from other airlines; the operation, the team and the business. We also consider what the future has in store as Loganair embarks on its flight path to a more inclusive and sustainable future for regional air connectivity.Join Podchaser to...
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