In this episode we welcome Dan Farrell, VP at Loop Commerce to discuss how the gift card industry has changed and what additional opportunities exist to maximize the gifting experience. Kristen and Dan will review ho gift cards have changed ove

The Importance of Data Transparency

Jul 9th, 2020 57m 31s

We are thrilled to welcome an esteemed panel of industry leaders including: Pete Kledaras, CEO of Paylitix Deb Merkin, CEO of GiftCard Partners Cameron Krost, Gift Card Manager with Topgolf Laura Parker with Best Buy for an important

What One Processor is Doing to Help Their Clients Thrive During COVID-19

Jun 25th, 2020 39m 35s

This week, Kristen welcomes Mo Chaar, Chief Commercial Officer with Givex, to learn about their new COVID-19 assistance programs available to clients and how these programs continue support the industry's needs during these challenging times.

Becoming and Essential Business

Jun 18th, 2020 50m 56s

This week Kristen welcomes Eric Thiegs and Ashley Harris from NGC about their unique experience in shifting operations during COVID-19 and how NGC continued to support the industry's needs. Throughout the conversation Eric and Ashley address sh

The Next Evolution of Loyalty and Payments

Jun 11th, 2020 30m 32s

This week Kristen welcomes Jay Klauminzer, CEO of Raise, to discuss how the company has evolved from solely a secondary marketplace to a new loyalty and payments platform. Kristen and Jay also address national trends of shopping local during CO

How Businesses are Pivoting and Offering Additional Services

Jun 4th, 2020 46m 24s

Kristen Thiry welcomes Joe Galano with Archway Marketing Services and Jason Sheets with Entelliment to discuss the new ways organizations within the branded payments industry have shifted in response to COVID-19 and discuss what new services ar

Current Consumer Trends During COVID-19

May 29th, 2020 38m 33s

COVID-19 sparked an instant shift in consumer spending and now we're starting to see the data and begin to have an idea of what this may mean for the future of retail. The Flourish Team discusses current spending trends, the shifting landscape

When Events and Destinations Return

May 28th, 2020 44m 43s

What will the world of gift card and incentive programs for events and travel look like as the world begins to re-open and we find a new normal? Kristen Thiry welcomes two esteemed guest panelists, Peter Cannon and Peter Friend to discuss the

Breakage and Escheatment Post COVID

May 21st, 2020 43m 26s

This week, Kristen Thiry welcomes three special guest panelists to discuss how COVID-19 has impacted breakage and escheatment as well as possible changes that may occur in a post-COVID world. Learn from: Kimberly DeCarrera with DeCarrera Law,

Gift Card Sales for Dads and Grads During COVID-19

May 14th, 2020 22m 56s

This week the Flourish Team discusses the unique ways retailers can make the most of their gift card offerings to best capture sales during the pivotal Dads and Grads shopping season as consumer trends continue to shift.

How Gift Cards Can Help in the Changing Economic and Employment Climate

Apr 23rd, 2020 24m 19s

With more employees working from home than ever before, how can companies help keep their teams engaged? In this episode, Flourish co-founder, Kristen Thiry, welcomes special guests Cindy Mielke and Scotty Greenburg with Tango Card as they rev

How to Keep Customers Connected During Social Distancing

Apr 16th, 2020 15m 47s

As social distancing becomes our daily normal, it is essential that retailers both small and large develop strategies to stay connected to customers. One way to do that is by capturing the power of a loyalty strategy, promotional value, and gif

3 Things Companies and Consumers Need to Know About Gift Cards During Uncertain Times

Apr 10th, 2020 19m 12s

If there's one thing that is certain, it's that times are changing. One of the biggest industry shifts seen in recent weeks is that gift cards have suddenly taken the spotlight for both companies and consumers, but are they as beneficial during

The Future of B2B and Incentive Gift Card Programs

Feb 27th, 2020 31m 15s

Flourish cofounder Holly Glowaty welcomes special guest, Eirc Thiegs, CRO at NGC to discuss the current trends in B2B and incentive gift card programs as well as what they may mean for future program development and opportunities. A 20-year in

International Branded Currency and Alternative Payments Trends

Feb 20th, 2020 27m 51s

Holly and Kristen welcome special guest Todd Tomlin, Managing Director with Consummo Consulting, to discuss trends he has seen first hand in his travels throughout 45 different countries in the last three years. Todd shares highlights he's seen

How AI and Social Listening Can Influence Gift Cards

Feb 6th, 2020 22m 55s

Understanding what is important to gift card recipients is a core piece of data for developing a successful gift card program. Historically, gathering this sort of data proved to be challenging but with new advances in AI brands can now use pub

Gen Z and the Future of Branded Currency

Jan 23rd, 2020 21m 23s

In this episode Holly welcomes Theresa McEndree, VP of Marketing with Blackhawk Network, to review current data about Gen Z payment preferences, how they interact with gift card and branded currency, and what the data means for retailers as Gen

Making Gift Card History: National Use Your Gift Card Day

Jan 10th, 2020 23m 38s

Have you heard about the newest retail holiday? This week, Kristen Thiry chats with Tracy Tilson, founder of Use Your Gift Card and Kelly Wahl, a consultant on behalf of Use Your Gift Card. Learn what sparked the idea for the holiday, what reta

2019 Gift Card and Branded Currency Year in Review

Dec 19th, 2019 29m 16s

2019 is quickly wrapping up and there have been some major trends and changes in the gift card, loyalty, and branded currency industry. In this episode, the Flourish team reviews trends around industry gift card technology, marketing, promotion

Early Holiday 2019 Gift Card and Retail Trends

Dec 5th, 2019 15m 46s

With a short holiday shopping season, impactful promotions are essential to capture consumer spending. In this episode, the Flourish team reviews three distinct promotions that stood out from the crowd during the important Black Friday-Cyber Mo

The Discount Debate: To discount or not discount, that is the question.

Nov 14th, 2019 22m 26s

While many retailers have their holiday strategies in place, some may be looking for last minute ways to engage additional customers and capture sales. With discounts being a classic tactic, the Flourish team discusses when a retailer may want

The Discount Debate

Nov 14th, 2019 22m 26s

Gift Card B2B Basics

Oct 31st, 2019 31m 55s

What are the current B2B opportunities available for retailers with gift card programs? What should brands consider when strategizing their B2B program? In this episode, Flourish co-founder Kristen Thiry chats with Hollis Thornton, CPIM with Ve

Affiliate Marketing Insights for Retailers

Oct 17th, 2019 26m 55s

This week Holly welcomes special guest Julia Hochstein Sr. Manager, Affiliate Marketing with Zoro to discuss affiliate marketing. Holly and Julia chat about how to create loyal behaviors with customers that come to merchants through affiliate,

Flourish Flashback: How the Gift Card Industry's Most Innovative Conference Started and What's Next

Oct 3rd, 2019 18m 17s

In celebration of K+H Connection's 4 year anniversary, the latest Flourish in a Flash is a special Flourish Flashback where the team takes a look back at how the conference started, and some of unique challenges that came up the very first year