This episode covers:

• Why service-based businesses have a disadvantage in Google My Business (but also how to overcome it)
• Local service ads: how they work, why they work , how they compare to Google Ads
• How location-targeted website pages help your visibility and what to put on them
• Photos: Google's growing photo identification capabilities and why to abandon stock photos
• The importance of filling out your whole Google My Business profile
• Will Google put SEOs out of work?
• What Mary and Carrie think should Google My Business should tackle in 2020
• The best tool for Google search is Google search