Amplifying Women's Voices Through Storytelling Why is storytelling important? Stories have a transformative power to allow us to see the world in a different way than we do if we just encounter it on our own. Stories are an entry point to understanding a different experience of the world. Storytelling – presenting a different perspective of the world – is important when it comes to connecting with each other. It gives us an opportunity to learn from another person’s experience and it can shape, strengthen, or challenge our opinions and values.