Another incredible podcast from SYNC with Matt and Nate Peterson. Nate is a photographer in Wisconsin, with his home, wife, and french bulldog in the same commercial building as his studio. Nate is also a speaker, teaching about business mostly. You don’t want to miss Nate’s hockey reflection trick. Nate tells us about his all inclusive album collection that works so well with his senior clients. You’ll want to hear his story about how life changing what we do can be. He’s optimistic about the level of professionalism coming back. What held Nate back from becoming a full time photographer was not being certain he could make a living. He’s proof that you can and you’ll want to hear what he recommends you spend that money you’re making on. Stay away from the “as seen on TV” products. Nate highly recommends understanding pricing and not undercutting the market or yourself.

Online Resources:

Nate is a Convention Junkie

Pro Edu:  https://proedu.com/

Front Row (https://learn.watchfrontrow.com/)

Books:

Worth Every Penny – Sarah Petty (https://amzn.to/2X5f2X0)

Follow Nate:

@npdesignphoto

http://www.npdesignphotography.com

Read Full Transcript

Transcription was done by Temi.com which means it’s an AI generated transcript. The transcript may contain spelling, grammar and other errors, and is not a substitute for watching the video.

[00:01] This is Nate Peterson and you are listening to from nothing to profit.

[00:04] Welcome to from nothing to profit a photographer’s podcast with Matt and Kayak where each week they talk to photographers about what is working in their business now so you can swipe those ideas and grow your business faster.

[00:21] Hey everybody. So this is Matt with another interview from sync and I’m sitting down with Nate Peterson right now and Nate and I actually met at after dark. I know that was like, I don’t know, a year ago. It wasn’t a year ago, it was like a couple months ago. I don’t know, I can’t remember. It all bleeds in all ways to go. We were in Wisconsin in the middle of nowhere and Nate was speaking at after dark and I sat down with them for awhile and talk to him about what he was doing with his sports and volume and all that stuff. And I was really inspired and he has some really amazing stuff going on. So give us a little introduction about who you are and what you do and all that stuff. So, so I don’t butcher it. All right. Well I’m Nate Peterson. I’m a portrait photographer from new Richmond, Wisconsin.

[01:03] Um, we specialize in high school seniors and their families. And then as you mentioned, I also do volume sports and then some corporate work as well. And my wife Teresa and I live in our studio. It’s kind of a commercial building that we built an apartment with and we have our French bulldog curly there and that’s awesome. I, so I’ve always wanted an English bulldog, but, um, I would take any bulldog right now to be honest with you. So is there anything in particular that you would want us to know about you? You know, it would be maybe just spent not looking at your website or whatever. Sure. With my clients are in my area, I guess I’m known for Edgy sports images, but I think more so what I’m finding out is we’re really known for telling the story of every senior we work with.

[01:47] So we take it to a deep level, not just create pretty pictures of them but kind of put their legacy and do an album. Um, on a business level or on a photographer to photographer level. I’m a big proponent of projection sales and sustainable...