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Future of Marketing In Esports

MAP Esports Podcast Network

Future of Marketing In Esports

A weekly Business, Marketing and Video Games podcast
 1 person rated this podcast
Future of Marketing In Esports

MAP Esports Podcast Network

Future of Marketing In Esports

Episodes
Future of Marketing In Esports

MAP Esports Podcast Network

Future of Marketing In Esports

A weekly Business, Marketing and Video Games podcast
 1 person rated this podcast
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Episodes of Future of Marketing In Esports

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The opportunities seem to be endless when it comes to esports and gaming, however, many of the experiences are still limited to a select few.Enter Martin Byerley, CEO of MountainSideGames, a company that offers comprehensive event and tourname
The world of esports can still feel like the Wild West, but as fast as it’s moving things are starting to change for the better.In this episode of The Future of Marketing in Esports, Rebecca is joined by Jake Hicks. Jake is a Lawyer and host o
Joining us today to talk about digital marketing, the importance of building an online presence, and new generations and their inherited knowledge of the digital space are Jean Marie Richarson and Ronnie Tullis. Jean Marie is the President and
There may still be a few people out there who view gaming in a negative light, but the list of positive outcomes far outweighs the bad in today’s world.In today’s episode of the Future of Marketing in Esports, Rebecca is joined by Peter Young,
As more and more businesses try to find ways to get involved in the world of esports and gaming, it’s crucial they have a place that can help guide them in the right direction and help them make the connections they need. That’s exactly what t
What are some of the top ways brands are engaging with esports teams? In this episode of The Future of Marketing in Esports, Rebecca is joined by Kansas City Pioneers CEO & Founder, Mark Josey. Mark talks about his unique background in market
We know that there are opportunities for those who love gaming to potentially take their skill level to the pros. However, what opportunities are there for those who may not want to be pro? Are there job options for them? Can they do something
We all know that not all great players are great teammates. However, Kat Salazar is hoping to do something about that so the right data in the right hands, can help those players see success in all aspects of their life.weThink focuses on trac
Scott Cole has the ultimate story of saying yes, taking chances, and going for what he wanted, even when it meant taking pay cuts and entering unknown territory to land his dream jobs.It all ended up paying off as Scott now has the opportunity
How can brands work with influencers and create win-win scenarios?It’s really about approaching the relationships in a couple of specific ways, and Phid McAwesome, Business Development Manager at GGWP Academy is joining Rebecca on this episode
How can brands win with esports and gaming partnerships? Although it’s not as easy as other industries, there is still a lot of opportunity to do some great things and win over a demographic for life, If it’s approached the right way.Felix LaH
Are you a company who wants to engage in some partnerships with other brands, but discovering that exactly measuring an ROI can be difficult? What does an impression do for you, or is it only engagement you should be aiming for?These are quest
2020 saw a huge increase in the popularity of gaming and esports. And where’s there is popularity in a sport, popularity in gaming quickly follows. In this episode of The Future of Marketing in Esports, Rebecca welcomes Adam Boothe, Director o
Even though we have more data than we could have imagined even just a few years ago, are we truly optimizing how we're using it?Although every industry is exploring this question, one of the most prevalent industries where this is an issue is
The rise of gaming centers has only just begun. However, the next time you step into a gaming center, there’s a really good chance that ggCircuit has helped in some way build and run that center.Jason Macintosh, Director of Customer Experience
A growing concern for the world of esports and gaming is the health of the players, not just physical but also mental. FitGMR has been a pioneer in the space of esports performance and they continue to make an impact in the world of gaming and
With so many innovations and new technologies coming to life, can we really focus on just one next big thing?Well, Maha Abouelenein visits Rebcca Longawa in this episode of the Future of Marketing in esports to talk all things disruption and g
If you didn’t already know, the future for esports is extremely bright, and it’s only going to get brighter.Schools are seeing the opportunity to not just get kids excited about education in a different way, but they also see an entirely new o
Jake Trobough has a unique entry into the world of gaming and esports. He loved playing, and taking a chance on a trip to New York helped him to launch into professional player status.Since then he worked in finance and then found is way back
When it comes to brands getting involved with the world of esports, the possibilities are endless, and if there’s one person who loves finding the opportunities for these brands, it’s Dillon Pomeroy.Dillon is Partnerships Manager at Version1 a
Although gaming is typically thought of as a male-dominated world, women gamers represent almost half of the community. Rebecca Dixon of the gameHERs leads with the mission of amplifying and advancing the voice of women in this industry.In thi
The world of esports and gaming is evolving, and they’re bringing other industries with them. Case in point, Ford Models has taken note and now represents influencers in the gaming world.In this episode of The Future of Marketing with Esports,
Rebecca brings her best friend and ESPN Host, Arda Ocal to join her on this week's episode of the Future of Marketing in Esports podcast. In this episode, they discuss Arda's road to becoming a host of a top network, and why just doing everythi
Are brands getting lazy when it comes to marketing in traditional sports? Or are traditional sports just playing it too safe with their demographic?These are just two of the questions discussed in this week's episode of The Future of Marketing
They say esports is the wild, wild west, and there are a lot of brands looking to jump into this newfound opportunity. However, it's not as easy as just throwing in a lot of money and having a new group of raving fans. This is an industry where
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