If you’re hosting a house party, you may think that there are only two food options: 1) cook it at home or 2) order it from a restaurant. HelloCheffy offers a third option.

Katherine Hunter Blyden is the owner of HelloCheffy. Her business creates a marketplace for chefs and people who need them. At hellocheffy.com, clients request a chef. The request is sent to a network of chefs that bid on the request. Then, the client picks the best bid.

In her conversation with season 1 host Lauren Bow, Hunter Blyden shares the changing challenges facing company brands in the sharing, or gig, economy.

“The brand is really about the experience you had with the brand,” she tells the Tech on Tap Podcast. “Because independent contractors have so much control over your brand experience, they can help your company and they can hurt your company.”

During this episode, Hunter Blyden discusses the ways she’s protected her brand in the current sharing economy, from the contractor vetting process to customer reviews.

Hear her story hear, and get in touch with her via her company’s website.

Thank you to Benztown for their sound design of the Podcast's intro and outro!