With skyrocketing success in just three years, Alpyn Beauty has grown from being the newest clean beauty brand on the block to a household staple among many a skintellectual, and an Instagram darling. Kendra Butler shares how she felt called to bring this brand to the world, even among a crowded market, and how her unique point of differentiation helped them leap frog onto the best of beauty lists as well as being featured in Allure and Vogue. Growing quickly isn't always easy, and Kendra shares what she's learned and how she's navigated growing pains that come with the growth spurts; offering mentorship and advice for others experiencing growth. As always, Kendra shares her top beauty products she's loving this year- highlighting retinal plant alternatives that are just as effective and much easier on your skin.

Show Notes:  https://blog.beautyscripts.com/blog/gg-20