So many ideas, so little time. It's hard to know when, what seems like a great idea, enters your head if you should act on it or leave it be. In this episode Emily shares with you the 4-step way that she tries to decide if an idea is worth pur

EP21 - Webinar Wizardry – 5 Top Tips and Software Ideas

Jun 15th, 2018 25m 39s

Webinars have been around awhile now but a lot of us have been nervous to “take the plunge”!If this is you, this is the episode for you. Join Emily as she walks you through 5 top tips of running a successful webinar and gives you 5 software opt

EP20 - “Should I be paid?” - Discussing Payment for Business Opportunities

Mar 23rd, 2018 16m 42s

In this episode, Emily explores questions asked recently by a former client. “Should I expect to be paid for these speaking, blogger or brand partnership activities?” and the differences between a brand partnership and consulting. We discuss th

EP19 - Creating Opportunities for your Health Business. Public Speaking, Guest Blog Posts and Brand Partnerships.

Mar 14th, 2018 26m 25s

Ever wonder how people get conference speaking gigs? Scratching your head about how you even start putting your feelers out there for brand partnerships? Wanting to write a guest blog post for your favourite blogger but have no idea where to st

EP18 - Another policy? Setting Boundaries on Social - 3 Things to Think About

Feb 15th, 2018 17m 1s

Oh me oh my! Another policy? Well... sort of. I'm a big advocate of setting boundaries on social media and a way you can do that is to have a quick and easy policy to refer to. Not something that's 26 pages in length, just 3 quick areas of what

EP17 - GDPR Jitters - Key Learnings for Healthcare Professionals

Feb 7th, 2018 27m 8s

General Data Protection Regulations… wow, what a mouthful. Coming to the EU May 25th, 2018. How will these regulations affect your business and where to even get started? Join Emily as she discusses some learnings for healthcare business owners

EP16 - 6 Reasons to Focus on Social Media for Your Health Business…Now!

Jan 31st, 2018 18m 2s

Concerned, frustrated, worried, deflated about the recent social media changes and predictions for 2018? Have no fear! This episode walks you through 6 reasons why social media is relevant now more than ever and how you can “see the light” as t

EP15 - 2018 Social Media Trends to Consider for Your Health Business

Jan 24th, 2018 16m 22s

Wondering what the social media trends are for 2018 that effect your health business? Join Emily on this short + sweet episode as she talks about ways you can “get in” on the trends and stay on top of social media in 2018. We review: - Live Str

EP14 - 5 Steps to Picking the “Right” Social Media Platform for Healthcare Professionals

Jan 17th, 2018 32m 29s

You’re on social media and are wanting to jump onto a new platform or perhaps you feel like you’re spinning your wheels on the platforms you’re already on. Have you given serious some thought as to who and where your audience is as well as why

EP13 - Side Hustles, Social Media and Partnerships - Key Lessons with Helen West, Co-Founder of The Rooted Project

Jan 10th, 2018 48m 27s

Side hustles, social media and partnerships - sound interesting to you? Helen West, co-founder of The Rooted Project joins Emily on the podcast today to discuss key lessons from the business and her career as a dietitian. Everything from how to

EP12 - Membership Sites, Building Community & Business w Erica Julson, RD

Dec 18th, 2017 1h 2m

Erica Julson, RD joins me today on the podcast to discuss her experiences as the "Unconventional RD" and shares ways healthcare professionals can get involved in membership sites as well as tips to build community. We review: - How to validate

EP11 - 5 Key Steps to Developing a Time-Effective Content Calendar

Nov 27th, 2017 30m 19s

We all know that the “gold standard” is having some sort of layout to organize our content for the upcoming month(s) - but let’s be real, it’s hard and who has time for that?Well, if you can create yourself a framework it gets a whole heck of a

EP10 - 3 Steps You Can Take Now To Start Getting the Most Out Of Your Social Media

Nov 13th, 2017 19m 16s

We reviewed: 1. Finding your ideal clients ideal platforms via similar practitioners and businesses AND conversations!2. How to discover what's already working for you and why to build on it. 3. The importance of setting aside time to make and

EP09 - Secrets to Getting Your Health Business Noticed

Oct 30th, 2017 23m 48s

Secrets to getting your health business noticed. We reviewed: 1. Experience builds confidence and visa versa, but what if you don't have experience?2. "Keep doing the right things" - how to persist with shiny object syndrome. 3. Three key ways

EP08 - 5 Answers You Must Know About Building a Website as a Health Professional

Oct 16th, 2017 43m 4s

Oh website woes! We answer:- Can you build a website if you're not tech savvy?- Where can you get free images from that you can use anywhere on your site?https://www.pexels.com/https://pixabay.com/https://unsplash.com/ - Can you find a platform

EP07 - Healthcare Branding w Special Guest Vince Parry

Oct 2nd, 2017 52m 32s

Not every branding guru is an expert in healthcare branding.Healthcare branding, is an entirely different sort of beast, aiming to engage both the healthcare professional and the consumer (or 'resumer'). According to our special guest, Vince Pa

EP06 - Why you should think about experiential marketing for your healthcare business.

Sep 4th, 2017 25m 30s

Experiential Marketing, for the sake of both of us I'll call it EM for short, should be something you are seriously considering or have already implemented in your healthcare business. Why? Because it shows potential clients we're REAL PEOPLE -

EP05 - Twitter Webinar LIVE RECORDING

Aug 20th, 2017 55m 33s

Regardless of what stage you are at with Twitter, Social Media is constantly evolving and it can be hard to stay on top of it all.Tune in to hear the low-down on Twitter. Whether you’re beginner or advanced this recording from the live Taking o

EP04 - Identifying your ideal client(s).

Aug 6th, 2017 21m 14s

Your ideal client is begging for you to understand them better... well, maybe not but they will be thrilled when you begin to create content and services with them in mind!Buyer personas help you to hone in on exactly what your target market wa

EP03 - Specificity the superhero.

Jul 17th, 2017 22m 37s

Unless you want to run around like a chicken with its head cut off, getting specific with your healthcare business is crucial.Join Emily as she explores why specificity is a superhero and how you can get specific with your private health practi

EP02 - The art of the referral.

Jun 26th, 2017 11m 38s

Referrals are a tricky one in healthcare. You want to make sure you are getting referrals from the right practitioner, not just any practitioner.Where do people start to look for referral sources anyways?Tune in and find out with Emily from Glo