Since funnels have become a popular buzzword, many believe they are the end all be all of many conversions and a successful business. Not true! There are many things that need to be done BEFORE the launch of any funnel! Let's talk about them.

Email Marketing is the KING

Nov 5th, 2020 5m 19s

We already talked about how important it is to follow up with your audience. Well... the best way to do it is through EMAIL! It's extremely important to build the relationship with your audience. So you'll need constantly need to reach out to t

Digitally Selling to the Masses

Oct 29th, 2020 5m 33s

It's one thing to be a good public speaker and a good salesperson, it's another to be a good digital salesperson. And to the masses! It's important to realize that this is a skill in its own right and build it up to dominate in videos, livestre

This is how the top salespeople sell - they tell stories!

Oct 25th, 2020 5m 51s

All the top people who use stories to sell use the same formatting. In fact, it's the same format as major movies , tv shows, books, and more. Stories work because they connect with the audience. Once you captivate the audience, then you can go

Use Emotional Stories to Connect With Your Audience

Oct 18th, 2020 8m 55s

Since most people think about their problems through emotion, don't you think it makes sense to appease to their emotions when it comes time to selling or marketing? That's why it's extremely important to use stories to connect with others emot

Make Your Audience Believe in One Core Thing

Oct 16th, 2020 4m 59s

If you throw multiple "solutions" to your audience, you'll confuse them. Instead, lock down on the one core thing that your audience should believe in and that will then make their other concerns/questions irrelevant. Follow me on Twitter: ww

Tik Tok Marketing and Tips - The Social Media Platform Strategy

May 16th, 2020 11m 21s

Tik Tok is a fairly new platform that has quickly grown in popularity. It is much more than just lip synching and dancing videos. There are many creators on the platform sharing insightful information like stock trading tips, money management i

Youtube Marketing Strategies - The Social Media Platform Series

May 13th, 2020 11m 56s

Youtube is one of the most if not the most visited websites out there right now. With so much content being shared on the platform every day, it's important to know key strategies on how you can stand out from the crowd and get your target audi

Facebook Marketing - The Social Media Platform Series

May 10th, 2020 12m 25s

Today, we're taking a look at the mother of all social media platforms Facebook. Facebook has been around for a long time and for good reason. They are an incredible platform that has connected many people all around the world. It's a powerful

The Power of Twitter and Twitter Strategies

May 9th, 2020 9m 56s

Twitter is the second popular social media platform we're going to be looking at in the Social Media Platform series. Twitter is very different from Instagram and it requires a solid strategy to build a good following. There are many features t

The Power of Instagram and Some Quick Tips and Tricks

May 8th, 2020 13m 58s

Instagram is one of the most popular social media platforms currently out there. With so many active daily users, it's important that business owners, entrepreneurs, and personal brands look at it to build a solid social media marketing strateg

Let's Talk About the Major Social Media Platforms - Intro to a New Series

May 7th, 2020 4m 54s

Ever wonder what social media platform works best for what business? Or what about what's the best strategy to grow for each social media platform? In this new series, we will be talking about the major social media profiles and answer your top

The Three Different Kinds of Traffic

May 5th, 2020 7m 15s

Traffic is what some call the "secret key" of marketing because it's difficult to get and take advantage of. Want to know the most powerful way of taking advantage of traffic? OWNING it! Here are the 3 different kinds of traffic:1. Traffic Y

Powerful Content Marketing Strategy Part 2 of 2

Apr 28th, 2020 13m 58s

In the last episode, we looked into why content marketing is so powerful. In this episode, we're looking into what some call the "content marketing vortex." We also see how Apple is leveraging the power of content marketing and influencer marke

The Power of Content Marketing Part 1 of 2

Apr 26th, 2020 10m 10s

Content marketing is arguably the powerful marketing strategy in our current times. What is it and why is it so powerful? Let's talk about!Part 2 will be all about strategies to take advantage of content marketing's power. We'll also cover s

3 Tips for Powerful Social Media Marketing

Apr 22nd, 2020 9m 39s

A lot of people use social media marketing but few people use it correctly. In this episode, we cover 3 tips that help you create powerful social media marketing easily and quickly. Have questions or comments? Send us a voice message here -->

Building a Relationship with Your Audience with Digital Communication

Apr 16th, 2020 9m

The email marketing revolution! The popular strategy is to send a bunch of individual emails, make tens or even hundreds of phone calls, and send a lot of text messages. What if there were digital forms of communication that can automate the wh

What Is A Value Ladder?

Apr 12th, 2020 8m 46s

Value ladders are an amazing strategy that everyone should be using for their business, regardless if it's digital or not. In this episode, we will talk about what they are and how you can begin to build one for your own business. I even give y

Strategies Don't Change. Tactics Do.

Apr 8th, 2020 8m 26s

When we look back in time, we notice that successful strategies have always remained the same. The only thing that has changed is the way those strategies are carried out. That is the tactic. In this episode, we talk about the difference and wh

The Coronavirus is Forcing Businesses to Go Digital

Apr 6th, 2020 8m 13s

The coronavirus pandemic is changing how people are building and operating their businesses. Instead of focusing on personal interactions, like one-to-one coffee chop meetings, people are using Zoom. Instead of going to networking meetings, the

Have More People Hear Your Message and Receive Your Value By "Going Digital"

Apr 4th, 2020 6m 24s

Welcome to the "Going Digital" Podcast brought to you by Sivana Digital. The Digital world has been around for a while. So why isn't everyone taking advantage of it? The power of the internet is unmatched. If you want more people to hear your

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