Why does Group Travel matter so much?
In a world full of Zoom and digital dial-ins, what makes in-person connection so essential?
Well, in this episode of Great Events, hosts Rachel Andrews and Felicia Asiedu discuss those very questions—and usher in Global Meetings Industry Day— with Ishma Haider, VP of Group Travel at the US Travel Association.
From defining the whats and whys of the Association to the broader roles of advocacy and in-person global events, it’s the perfect conversation to kick off GMID 2024.
Here are some key takeaways:
Additional Resources:
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