Coco Chanel - "The Art of Branding"
Coco Chanel - "The Art of Branding"
Coco Chanel - "The Art of Branding"
Coco Chanel understood women’s fashion, perfume, and jewelry. But what she understood the most was that consumers don’t just buy fashion, they buy brands. And Coco Chanel was one of the first to understand branding as we know it today.
After this podcast, listen to Vanessa’s other show Historical Figures wherever you listen to podcasts.
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From The Podcast
Great Women of Business
The wage gap. The motherhood penalty. The glass ceiling. The stories of business savvy women who battled sexism all the way to the executive suite are both thought provoking and inspiring. From Coco Chanel to Mrs. Fields, Julia Child to Martha Stewart, in this special 12 episode series we present the triumphs of individuals ahead of their time. Through their stories, we examine their most innovative business principles and how those shaped their work and lives. Great Women of Business is part of the Parcast Network.Join Podchaser to...
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