Hey there, welcome back to The Green New Perspective! In this episode, we sit down with Iain McPherson, Sales Director for Europe, Middle East & Africa at ecoSPIRITS, and explore the cutting-edge methods and revolutionary technology that are propelling sustainability forward in the beverage industry.

ecoSPIRITS has come up with a closed-loop distribution system that's all about slashing waste and carbon emissions by promoting reusable packaging solutions. They're on a mission to lead a transition to circular packaging technology, and with a growing network of partners, ecoSPIRITS is leading the charge toward a greener future in the spirits and beverage sector.

🕑 💡 KEY MOMENTS

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0:01:34 - Premium Spirits Supply Chain Challenges

0:10:08 - EcoSpirit's Vision and Branding Strategies

0:15:38 - Circular Economy Tech for Sustainable Cocktails

0:21:01 - Adopting Sustainable Practices in Beverage Industry

0:28:04 - Excitement About Future of Eco Spirits

0:34:00 - Connect With Spirits on Social Media

🌍 SUSTAINABILITY PODCAST CREATED BY NEW PERSPECTIVE

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This podcast is proudly sponsored by New Perspective Marketing, a dynamic growth marketing agency in Boston, MA, celebrating 20 years in business. We help sustainably focused B2B organizations grow their brands and scale up revenue. If you or your organization is looking to grow, visit npws.com for more info.

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