Ads for businesses have become one of those things you cannot do without and you would rather not indulge in. They are sucking a lot of money and with things changing everyday, it can be quite a task in figuring out if ads are working for your business. In this episode, Piyush goes over strategies that will help you boost your business without relying on ads. Afterall its all about finding your true fans!

The following are the 5 ways covered in this episode:

• Generate website/blog content and optimize for SEO
• Use the power of Social Media - content types across platforms
• Run a Social Media Giveaway/Contest
• Partner with other brand and cross-sell
• Be a People's Brand - Email List, In-Person Meetings, Speaker engagements

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