1:41 Heidi tells the story of how ThirdLove was founded.

3:17 Heidi discusses starting ThirdLove with her husband, Dave.

4:53 Heidi talks about making business decisions when she doesn’t agree with her husband or other team members.

6:36 Learn how the industry landscape has changed since ThirdLove was founded.

8:58 Hear how ThirdLove focuses on the customer being the woman instead of the man.

11:51 Heidi explains why she published an open letter to Victoria’s Secret in the New York Times.

16:22 Learn more about the TL Effect, a mentorship program from ThirdLove for female founders of color.

20:19 Hear about a new comedic campaign from ThirdLove. 

21:03 Carolyn and Heidi reflect on the “To Each, Her Own” campaign.

24:18 Learn more about new product lines coming from ThirdLove

27:03 Heidi discusses inventory challenges and how she ensures customers get the products they want.

28:55 Heidi talks about the challenges ThirdLove faced in 2020.