Ever feel like you're hunting for a golden key to unlock success in real estate? Listen in as we, Monica and myself, debunk this myth and replace it with the truth - there is no single "one thing," but rather a series of consistent, strategic actions that builds a successful real estate business. We share the story of an agent who started with her immediate family and then consistently expanded her network, reminding us that persistence is key in this industry.

Building your real estate business is about more than just closing deals, it's about building lasting, genuine connections. We dive into the art of communication and how sincere rapport with clients can make or break your success. We advocate the use of video messages over text to strengthen your connection with clients and emphasize the need for a solid business plan to help elevate your real estate venture.

Finally, we tackle the current real estate market and its evolution since 2008, navigating its complexities together. With insight into the mindset of today's buyers, the impact of higher interest rates, and the current market dynamics, we aim to provide you with a comprehensive understanding. We underline the importance of agents being knowledgeable about the market trends, not just relying on news outlets, and champion the importance of understanding your contract and continually educating yourself. Wrapping up, we discuss the significance of networking and striking a balance of passion and professionalism in the real estate business, leaving you with a wide array of strategies and insights to apply to your own practice.