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Hammerstone - Bootstrapping a Software Company

Aaron Francis

Hammerstone - Bootstrapping a Software Company

A weekly Business, Entrepreneur and Technology podcast
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Hammerstone - Bootstrapping a Software Company

Aaron Francis

Hammerstone - Bootstrapping a Software Company

Episodes
Hammerstone - Bootstrapping a Software Company

Aaron Francis

Hammerstone - Bootstrapping a Software Company

A weekly Business, Entrepreneur and Technology podcast
Good podcast? Give it some love!
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The End

Sep 28th, 202310m 37s
Aaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

Colleen is having all the fun

Aug 15th, 202330m 54s
HelloQuery: https://helloquery.comAaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

On the precipice of something great

Jun 30th, 202325m 40s
HelloQuery: https://helloquery.comAaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

Good tweets are good

Jun 23rd, 202326m 31s
HelloQuery: https://helloquery.comAaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

Colleen is pumped

Jun 1st, 202334m 8s
HelloQuery: https://helloquery.comAaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

We're HelloQuery now 👀

May 12th, 202337m 46s
HelloQuery: https://helloquery.comAaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

We didn't break up!

May 4th, 202324m 41s
Refine: https://hammerstone.dev/Aaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

MicroConf Recap

May 1st, 202326m 50s
Refine: https://hammerstone.dev/Aaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

Customer interviews lead to a new hypothesis

Apr 5th, 202339m 49s
Refine: https://hammerstone.dev/Aaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

Two Separate Businesses

Mar 23rd, 202327m 48s
Refine: https://hammerstone.dev/Aaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

Plans for March (Subject to change)

Mar 9th, 202326m 10s
Refine: https://hammerstone.dev/Aaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

Hi Sinclair! (and recapping Laracon EU)

Feb 19th, 202325m 9s
Back from Laracon EU, and it went well.Refine: https://hammerstone.dev/Aaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

The Nova launch and a (small) pivot

Jan 18th, 202322m 35s
Kind of a pivot, but not really.Refine: https://hammerstone.dev/Aaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

New year, new energy

Jan 12th, 202328m 24s
We're off to a good start for 2023.Refine: https://hammerstone.dev/Aaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

Looking back, looking forward

Dec 23rd, 202224m 38s
Colleen and Aaron recap 2022 and look forward to 2023.Refine: https://hammerstone.dev/Aaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

We're back baby!

Nov 18th, 202226m 49s
Colleen and Aaron are back from a hiatus.Refine: https://hammerstone.dev/Aaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

Use Cases

Aug 2nd, 202232m 10s
Colleen and Aaron talk through use cases for Refine that may actually get people excited.Refine: https://hammerstone.dev/refine/laravel/docs/mainTorchlight: https://torchlight.devAaron: https://twitter.com/aarondfrancisColleen: https://twitter.

Back from Vacation

Jul 11th, 202243m 26s
Aaron and Colleen are both back from vacation with a lot of updates to share.Refine: https://hammerstone.dev/refine/laravel/docs/mainTorchlight: https://torchlight.devAaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenybur

Email Outreach, GitHub Actions, and a Demo Site

Jun 15th, 202226m 2s
Aaron got stranded in Dallas thanks to two cancelled AA flights. We're sending outreach emails and doing a bunch of ancillary product work.Refine: https://hammerstone.dev/refine/laravel/docs/mainTorchlight: https://torchlight.devAaron: https://

The Calls are Happening

Jun 9th, 202224m 5s
We're starting to have calls with customers!Refine: https://hammerstone.dev/refine/laravel/docs/mainTorchlight: https://torchlight.devAaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

Glimmers of Hope

Jun 2nd, 202220m 3s
Things are starting to look up!Refine: https://hammerstone.dev/refine/laravel/docs/mainTorchlight: https://torchlight.devAaron: https://twitter.com/aarondfrancisColleen: https://twitter.com/leenyburger

We Sent the Email! And Made No Sales!

May 23rd, 202226m 15s
We sent the Nova email! And it didn't go quite as planned.Refine: https://hammerstone.dev/refine/laravel/docs/mainRefine Nova: https://github.com/hammerstonedev/refine-novaTorchlight: https://torchlight.devAaron: https://twitter.com/aarondfranc

It's Time to Business

Apr 27th, 202230m 3s
Tech time is over, it's time to business.Refine: https://hammerstone.dev/refine/laravel/docs/mainRefine Nova: https://github.com/hammerstonedev/refine-novaTorchlight: https://torchlight.devAaron: https://twitter.com/aarondfrancisColleen: https:

The Landing Page Lives!

Apr 19th, 202245m 30s
The Nova landing page (with a buy now button!) is live.Refine: https://hammerstone.dev/refine/laravel/docs/mainRefine Nova: https://github.com/hammerstonedev/refine-novaTorchlight: https://torchlight.devAaron: https://twitter.com/aarondfrancisC

Some Big Changes

Apr 13th, 202234m 34s
Some big changes happening at Hammerstone.Refine: https://hammerstone.dev/refine/laravel/docs/mainRefine Nova: https://github.com/hammerstonedev/refine-novaTorchlight: https://torchlight.devAaron: https://twitter.com/aarondfrancisColleen: https
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