In the latest epsiode of Harvestable, guest host Jins Kadwood, AgriDigital's Chief Technology and Data Officer, sits down with Andrew Tighe, CFO of Boolah Farms and Pure Grain. With a background in farming and extensive international corporate experience, including as CFO of MARS group in Japan, Andrew shares his insights on the data-driven strategies of Boolah Farms and Pure Grain. The episode delves into their innovative joint venture model for farm management, the mechanics of direct grain trade facilitation, and the vital role of data in both enterprises. Tune in to hear about the strategic investments in data, the increasing demand for transparent and sustainable practices, and the potential impact of AI and predictive modelling in agribusiness. Andrew also underscores the importance of fostering data literacy among team members, ensuring everyone is part of this transformative journey.