A timely reminder for all members of the financial services industry as to where "their bread is buttered" and a call to action. Michael Hausknost discusses the importance of focusing equally on qualitative issues when engaging with clients while calling for more support of women in wealth management and financial planning. 

If you are interested in sponsoring more women in financial services, consider a contribution to the Patricia Hausknost Scholarship Fund at UCLA for women in the CFP® program:

https://giving.ucla.edu/Standard/NetDonate.aspx?SiteNum=41&Fund=13570c&Amount=0&AZF=Y&code=M-33231