Question for you: Is it better to sell and make money one time... or to sell one time and make money over and over? If you like to make money online on a recurring and passive basis, then you'll want to start thinking about creating an online community.

In this episode I catch up with Learning Strategist Martha Perez who started off as an ambassador in one of my programs but then ended up being a coach and partner with me in 2022. Martha was instrumental in helping me grow an exciting culture within our community of online entrepreneurs.

We discuss how I launched my Leveraging LinkedIn online course with the intent of just having 10 weeks of live calls. What ended up happening is I created an ongoing community due to my desire to over deliver, but the mistake I made was not charging on a recurring basis.

We'll dive into what elements create for a reputable online community and how to foster feedback and engagement from your customers and clients. We also talk about how online communities will help your clients get results through accountability and additional support from the members.

Make sure to connect with Martha on LinkedIn: https://www.linkedin.com/in/martha-i-perez/

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