Have you fully embraced recruitment marketing? Echo Gravity's Brian Jameson shares his insights on adapting your hiring strategy to the digital age. As a starting point, Pete and Brian discuss why the staffing industry has been slower to adopt digital recruitment compared to other industries. Afterward, they discuss the importance of maintaining the human touch in an increasingly virtual world.

If you feel overwhelmed by the competitive world of SEO and digital marketing, you are not alone. Brian and Pete emphasize the importance of developing a targeted, long-term marketing strategy to boost staffing growth. In addition, they offer practical suggestions for identifying what is working, addressing the gaps, and committing to a clear road map. From unexpected success stories to the significance of testing and refining, they've got you covered!

Looking ahead, they explore the potential for artificial intelligence in staffing. This leads to the discussion about the power of analytics, the advantages of marketing services, and the potential dangers of addressing risky topics in a polarized culture. The episode wraps up with a reflective conversation about success, aspirations, and the joy of sharing knowledge.